ROCK'N Vodka is a sugarcane vodka beverage, founded by Andy Roiniotis, Isabelle Roiniotis, and Denny Trakas in 2019. The brand is now co-owned by Rick Nielsen of Cheap Trick.[1] Vodka made from sugarcane is atypical when compared to traditional corn, wheat, or potato vodkas. ROCK'N Vodka is distilled four times and unaged.

ROCK'N Vodka
750mL size bottle
TypeVodka
ManufacturerRush Creek Distilling
Country of origin United States
Region of originRockford, Illinois
Alcohol by volume 40%
Proof (US)80
Ingredientssugarcane
Websitehttps://www.rocknvodkas.com

History edit

ROCK'N Vodka was originally produced by Barnstormer Distillery in Rockford, Illinois. The brand moved to Rush Creek Distilling in Harvard, Illinois in December 2020. Sales and distribution expanded after winning the Double Gold in Unmasked Total Package design and Masked Double Blind Taste Competition at the 2023 Proof Awards,[2] the Double Gold award in the New York International Spirits Competition in 2022 [3] Double Gold and Gold at the 2022 Proof Awards,[4] Silver award in the 2022 Bartender Spirits Awards,[5] Silver in the 2022 USA Spirits Ratings[6] and the Silver award in the San Francisco World Spirits Competition.[7]

The brand has retail distribution in the states of Arizona, California, Connecticut, Florida, Georgia, Illinois, Iowa, Michigan, Nevada, Oklahoma, Texas, and Wisconsin, and in the Canadian provinces of Alberta and British Columbia. In 2022, ROCK'N Vodka launched an investment opportunity through StartEngine that allowed individuals and entities to become investors in the brand. The opportunity was re-opened in March 2023 and is currently ongoing.[8]

ROCK'N Vodka is nationally partnered with Rock & Brews for the "California Man" cocktail which features ROCK'N Vodka.[9] The brand partnered with various Hard Rock Casinos in the United States, the first feature being at the Hard Rock Rockford Casino.[10] Other collaborations for the brand include Zing Zang on an e-commerce bundle.[11]

Artist Shannon MacDonald was responsible for creating the brand's iconic artwork.[12] ROCK'N Vodka was trademarked in the United States in February 2022[13] and in Canada in August 2023.[14]

The company was featured three times on the Rachael Ray Show: in the Italian Greyhound, A.K.A "I Want You To Drink Me,"[15] in the Be Still My Beating Heart Cocktail for the show's Valentine's Day 2023 episode,[16] and in the Roman Holiday Cocktail for the G.O.A.T (Greatest of All Time) episode.[17] Also, the company collaborated with Light-Heavyweight fighter Corey Anderson (fighter).[18] The brand can be seen on Josh Bilicki's number 99 and number 91 cars, with the number 99 car being playable on PlayStation and Xbox on NASCAR Heat 5.[19]

References edit

  1. ^ "Rick Nielsen Net Worth: How Much Does The American Musician Earn?". otakukart.com. Otakukart. 17 November 2021. Retrieved April 22, 2022.
  2. ^ "PR%F the Magazine January 2024 the PR%F Awards 2023 Winners Issue". issuu. Retrieved January 10, 2024.
  3. ^ "The New York International Spirits Competition Announces 2021 Medalists". Forbes. Retrieved April 22, 2022.
  4. ^ "2022 %Results". proofawards.com. Pr%f Awards. Retrieved January 30, 2023.
  5. ^ "2022 Silver Winners". bartenderspiritsawards.com. Bartender Spirits Awards. Retrieved January 30, 2023.
  6. ^ "Winner's Page". usaspiritsratings.com. USA Spirits Rating. Retrieved January 30, 2023.
  7. ^ "2021 San Francisco World Spirits Competition Results" (PDF). sfspiritscomp.com. San Francisco Word Spirits Competition. p. 62. Retrieved April 22, 2022.
  8. ^ "ROCK'N the world, one spirit at a time!". startengine.com. StartEngine. Retrieved October 16, 2023.
  9. ^ "Rock & Brews Releases New Cocktail and a Lineup of American Dishes". www.fsrmagazine.com. The Table Read. 27 March 2023. Retrieved October 16, 2023.
  10. ^ "ROCK'N Vodka, a Viral Sensation Now Featured at Hard Rock Rockford". playillinois.com. Play Illinois. 18 March 2022. Retrieved April 22, 2022.
  11. ^ "Rock'n Vodka Rick Nielsen Signed Bottle Only Gift Box Set". craftshack.com. CraftShack. Retrieved October 16, 2023.
  12. ^ "Against All Odds… Surviving the Artworld was Never in My Cards". thetableread.co.uk. The Table Read. 6 January 2022. Retrieved April 22, 2022.
  13. ^ "Trademark Search". tsdr.uspto.gov. USPTO. Retrieved April 22, 2022.
  14. ^ "Trademark Search". ised-isde.canada.ca. Government of Canada. Retrieved October 16, 2023.
  15. ^ "The Italian Greyhound Cocktail". rachaelrayshow.com. John Cusimano. 19 February 2021. Retrieved February 19, 2021.
  16. ^ "Be Still My Beating Heart Cocktail". rachaelrayshow.com. John Cusimano. 14 February 2023. Retrieved February 14, 2023.
  17. ^ "Roman Holiday Cocktail". rachaelrayshow.com. John Cusimano. 22 July 2022. Retrieved January 30, 2023.
  18. ^ "Rockford-area MMA fighter one victory from $1 million payday at Bellator 277". rrstar.com. Jay Taft. Retrieved January 30, 2023.
  19. ^ "Insurance King, Rock'n Vodka Onboard with Bilicki at Daytona Road Course". joshbilickiracing.com. joshbilickiracing.com. Retrieved January 30, 2023.

External links edit