"Rednecker" (stylized in all caps) is the debut single by American country music singer Hardy. It was released on March 4, 2019[1] as the lead single from his 2018 debut EP This Ole Boy.

"Rednecker"
Single by Hardy
from the EP This Ole Boy
ReleasedMarch 4, 2019 (2019-03-04)[1]
GenreCountry
Length3:21
LabelBig Loud
Songwriter(s)Michael Hardy[2]
Producer(s)Joey Moi, Dave Cohen
Hardy singles chronology
"Rednecker"
(2019)
"One Beer"
(2020)

Background

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In an interview with The Boot, Hardy explained the song's origin.[3]

Jordan Schmidt and Andy [Albert] and I were sitting off in a corner, and we were laughing about something. One of the guys said, "I'm rednecker than you." We were just going on and on about something stupid and kept saying that. There's a thing with songwriters, where, if somebody says something either profound or very unique, and they say it loud enough to hear -- if you're in a room with a bunch of songwriters, you'll always catch another person looking around to see if anybody heard it. It's a really funny thing. So anyway, we kinda laughed, and then we all got real serious for a second, and we were like, "Oh s--t, we need to go write that, right now."

Music video

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The music video, directed by Justin Clough, was shot on a farm in Cottontown, Tennessee and features some of Hardy's songwriting collaborators: Brett Tyler, Joe Clemmons and Benjy Davis. The group was able to relax and have a fun day just being buddies and hanging out. Their day consisted of mudding, mattress surfing via his jacked-up 4x4, shooting catfish in a lake, paintballing, shotgunning Busch Lights and putting "a little more spit in (his) chaw," contest style.[4]

Charts

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Certifications

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Region Certification Certified units/sales
Canada (Music Canada)[10] Platinum 80,000
United States (RIAA)[11] Platinum 1,000,000

Sales+streaming figures based on certification alone.

References

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  1. ^ a b "Future releases for Country Radio". All Access. Archived from the original on February 24, 2019. Retrieved November 16, 2020.
  2. ^ "Get to Know: Newcomer Hardy". onecountry.com. Retrieved May 9, 2020.
  3. ^ Liptak, Carena (April 30, 2019). "Story Behind the Song: Hardy, 'Rednecker'". theboot.com. Retrieved May 9, 2020.
  4. ^ "Hardy Brings the Party With 'Rednecker' Music Video". tasteofcountry.com. Retrieved May 9, 2020.
  5. ^ "HARDY Chart History (Canada Country)". Billboard. Retrieved May 9, 2020.
  6. ^ "HARDY Chart History (Bubbling Under Hot 100)". Billboard. Retrieved May 9, 2020.
  7. ^ "HARDY Chart History (Country Airplay)". Billboard. Retrieved May 9, 2020.
  8. ^ "HARDY Chart History (Hot Country Songs)". Billboard. Retrieved May 9, 2020.
  9. ^ "Hot Country Songs – Year-End 2019". Billboard. Retrieved May 9, 2020.
  10. ^ "Canadian single certifications – Hardy – Rednecker". Music Canada. Retrieved January 28, 2021.
  11. ^ "American single certifications – Hardy – Rednecker". Recording Industry Association of America. Retrieved October 25, 2021.