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Pro Cinema (Romanian pronunciation: [ˌprot͡ʃineˈma]) is a Romanian movie channel that launched on April 19, 2004.It is owned by Central European Media Enterprises(through WarnerMedia/AT&T)(75%). It was the first Romanian TV channel dedicated exclusively to movies, and as such it attracted a significant audience from its very inception, mainly in the 18-49 urban demographic. Contrary to most indigenous channels, Pro Cinema aired a wide array of movies, ranging from Romanian and international classics to recent American blockbusters. The channel introduced popular contemporary series such as The Sopranos, Monk, Alarm für Cobra 11, Two and a Half Men or The Shield, but also aired older sitcoms such as Seinfeld (currently aired by Pro X) and Friends, which were formerly broadcast by Pro TV. PRO Cinema also aired shows such as Saturday Night Live and various documentaries featuring famous actors and directors.

Pro Cinema
Logo Pro Cinema (2017).svg
Launched 19 April 2004; 14 years ago (2004-04-19)
Owned by Central European Media Enterprises(through WarnerMedia/AT&T) (75%)
Picture format 16:9 (576i, SDTV)
Audience share 1.2% (Dec 2008, [1])

"Te prinde!" ("It gets you!") 2005-2018

"Ai Pro Cinema, de voie!" ("You have Pro Cinema, for free!") 2018-present
Country Romania
Headquarters Bucharest
Sister channel(s) Pro TV, Pro 2, Pro Gold, Pro X
Romania Channel 754
Dolce Channel 211
UPC Romania Channel 101
RCS & RDS Channel 63
Former logos: 20 May 2004–18 December 2011, 1 April 2014-27 August 2017

From January 2015, Pro Cinema broadcasts only movies, the series and documentaries being moved to other sister-channels (primarily Acasă Gold).


  1. ^ "ARMA 2008_12" (PDF). ARMA. Archived from the original (PDF) on 2009-06-02.

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