Motor Trader Online is a motoring guide in Malaysia. Started in 1998, the magazine is published by PROTO Malaysia Sdn. Bhd. Motor Trader Magazine's website lists over 41,000 cars, both new and used, in Malaysia.[1][2]

Motor Trader Online
FrequencyWeekly
PublisherPROTO Malaysia Sdn. Bhd
FounderSir John Madejski
Founded1998
CompanyPROTO Malaysia Sdn. Bhd
CountryMalaysia

History edit

Motor Trader Online was started by Sir John Madejski in 1998. In 2011, Madejski sold the magazine and company to the Japanese conglomerate, PROTO Corporation.[3][4]

Since 2012, Motor Trader has been the content provider for the Yahoo! Malaysia Autos page.[5][6]

Recognition edit

Motor Trader Magazine won Advertising & Marketing's Motor Vehicle Magazine of the Year in 2011[7] and 2013.[8][9]

The Motor Trader website was described as "one of the most popular review and classified sites" in the automotive category in Malaysia by Marketing Magazine[10] based on the results of a study made by Effective Measure,[11] the market research analysts for online media in September 2013.

References edit

  1. ^ "6 Motoring Resources in Malaysia". expatgomalaysia.com. 27 August 2013. Retrieved 19 April 2014.
  2. ^ "Five simple ways to reduce fuel cost – Business News | The Star Online". The Star. Malaysia. Archived from the original on 27 February 2015. Retrieved 19 April 2014.
  3. ^ "PROTO [IR Information] News Release". proto-g.co.jp. Retrieved 19 April 2014.
  4. ^ "Printed Custom Vinyl Stickers". Retrieved 21 November 2023.
  5. ^ "Asia Media Journal – Yahoo Malaysia Pens Content Deal With Motor Trader". Archived from the original on 15 February 2013. Retrieved 19 April 2014.
  6. ^ "Latest Autos News | Auto News Headlines – Yahoo Malaysia News". Yahoo! News. Retrieved 19 April 2014.
  7. ^ "Motor Trader | adQrate Media Exchange". adqrate.com. Retrieved 19 April 2014.
  8. ^ Advertising + Marketing annual Magazine of the Year survey 2013
  9. ^ "Lighthouse Independent Media | Advertising + Marketing magazine (Malaysia)". lighthouse-media.com. Retrieved 19 April 2014.
  10. ^ "Malaysian's Ignite Online Passion For Car Culture". marketingmagazine.com.my. Retrieved 19 April 2014.
  11. ^ "Media Coverage – Effective Measure". effectivemeasure.com. Archived from the original on 7 April 2014. Retrieved 19 April 2014.

External links edit