Mi Cocina is a Tex-Mex restaurant.

History

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Chef Michael "Mico" Rodriguez, with $77,500 in backing from Ray Washburne, Dick Washburne, Bob McNutt, opened the first location of Mi Cocina in the summer of 1991 at Preston Road and Forest Lane in Dallas.[1] It accepted Visa credit cards, uncommon for a restaurant at that time. The original restaurant was still operational as of 2021.[2]

The restaurant expanded to Highland Park Village in 1993. By 1999, the Dallas Morning News called this location "the most popular 'see and be seen' Tex-Mex restaurant" in Texas, popular with celebrities such as Dallas Cowboys players.[2]

Rodriguez left under acrimonious terms in 2009 over accusations he stole from the company.[1]

Mi Cocina opened a new restaurant within Klyde Warren Park in October 2021. In early 2022, its Uptown Dallas location relocated to McKinney Avenue.[2]

Sales of parent company M Crowd Restaurant Group reached $120 million in 2023. The Dallas Morning News credits Mi Cocina with bringing attention to Tex-Mex food.[1]

The restaurant expanded to Houston in November 2023 with a new 10,000-square foot location in River Oaks, the largest of its 24 restaurants.[3]

Cuisine

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Mi Cocina serves Tex-Mex cuisine, such as tacos, fajita plates, enchiladas, and margaritas.[2][3]

Mambo Taxi

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The restaurant is known for its signature "Mambo Taxi", a frozen margarita with a sangria swirl.[2][3] Mi Cocina and its sister restaurant Taco Diner served nearly 1.2 million Mambo Taxis in 2018.[4]

In a 2019 poll, D Magazine readers named the Mambo Taxi as Dallas' favorite margarita.[5] The margarita is associated with a famous saying, "With 1, you’re feeling good, with 2, you’re doing the Mambo and with 3, you need a taxi!"[4] The drink was featured on an episode of Conan in 2014.[6]

Taco Diner

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In the late 1990s, Mi Cocina's parent company M Crowd Restaurant Group opened sibling restaurant Taco Diner, which served Mexico City-style tacos and Mambo Taxis in Dallas. It was known as a rare spot to eat sit-down tacos in Dallas. After most of its locations closed between 2019 and 2021, the last location shut its doors on January 13, 2024.[7]

See also

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References

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  1. ^ a b c Hall, Cheryl (2023-06-16). "How Edgar Guevara put homegrown Tex-Mex icon Mi Cocina back on course". Dallas Morning News. Archived from the original on 2023-06-16. Retrieved 9 July 2024.
  2. ^ a b c d e Blaskovich, Sarah (2021-10-11). "30 years after Mambo Taxi was invented, Dallas restaurant Mi Cocina makes biggest move yet". Dallas Morning News. Archived from the original on 2024-07-09. Retrieved 9 July 2024.
  3. ^ a b c Garcia, Sonia (2023-11-21). "Popular Dallas-based Tex-Mex restaurant Mi Cocina returns to Houston with new River Oaks location". Houston Chronicle. Archived from the original on 2024-07-09. Retrieved 9 July 2024.
  4. ^ a b "Top 10 Things You Didn't Know About Dallas' Favorite Margarita: The Mambo Taxi". D Magazine. 2019-12-06. Retrieved 9 July 2024.
  5. ^ Downes, Catherine (2009-05-22). "The People Have Spoken and Their Favorite Margarita is Mi Cocina's Mambo Taxi". D Magazine. Retrieved 9 July 2024.
  6. ^ Heid, Jason (2014-03-06). "Angie Harmon Introduces Conan O'Brien to Mi Cocina's Mambo Taxis". D Magazine. Retrieved 9 July 2024.
  7. ^ Blaskovich, Sarah (2024-01-23). "Why Texas' last Taco Diner closed". Dallas Morning News. Archived from the original on 2024-01-23. Retrieved 9 July 2024.