Mediacube is an international company founded in 2015 that provides fintech and support services for YouTube and Facebook content creators.[1][2] The company has the status of an official partner of YouTube.[3][4][5]

Mediacube
Founded2015
HeadquartersNicosia, Cyprus
Key people
Michael Bychanok (founder and owner)
WebsiteOfficial website

Mediacube provides such services as connecting bloggers with advertisers, copyright protection, content distribution, etc.[6][1]

History edit

Originally, the company created engaging video content, alongside commercials and broadcasts for banks, mobile service providers, and retail businesses.[7][8] By 2015, it secured its position as an official YouTube partner through a successful tender.[3][9] The company became an MCN (Multi-Channel Network), a company that provides assistance in managing channels on YouTube.[10] After receiving MCN status, MediaCube entered the global market. Mediacube holds the status of a YouTube CSP (Content Service Provider).[11][12]

In 2018, it was included in the top-3 YouTube partner networks in Eastern Europe. In 2019, the company raised investments from the Zubr Capital private equity fund.[13][14][15]

In 2019, Mediacube became an official partner of the TikTok video service.[6][16] Also in 2019, Mediacube was included in the TOP 20 content rights holders in the world and was one of Google's largest contractors, working with partners from 68 countries.[17]

In 2024, Mediacube abused YouTube's copyright policies to censor critical content about one of its users.[18]

Overview edit

Mediacube provides creators with alternative financial solutions and money management. Mediacube develops solutions to finance, manage, and simplify YouTube advertising revenue.[12]

MC Pay, a product by Mediacube, allows creators to withdraw their earnings to their preferred payment methods. In 2022, MC Pay users generated over 200 billion views. MC Pay is available on web, Android, and iOS.[19]

In 2018, the company's revenue was $4.5 million, in 2019, it was $18 million, in 2020 – $30 million, and in 2022 it was $70 million.[4][20]

References edit

  1. ^ a b Biino, Marta. "The number of YouTubers making money from shorts has gone up over 400% since it introduced ad-rev share, according to data from a creator startup with about 2,600 clients. Here are 2 other key takeaways from its analysis". Business Insider. Retrieved 2023-10-13.
  2. ^ Peterson, Tim (2023-05-10). "Future of TV Briefing: Short-form video rev-share options mount but have yet to amount to much". Digiday. Retrieved 2023-10-13.
  3. ^ a b "YouTube Services Directory | Mediacube". YouTube Services Directory | Mediacube. Retrieved 2023-10-12.
  4. ^ a b "Creators Earning from YouTube Shorts Sees Fivefold Increase Since February". Digital Information World. 2023-05-17. Retrieved 2023-10-13.
  5. ^ ""Рынок бешеных денег. MCN — это целая финансовая экосистема". CEO Mediacube Михаил Быченок — о том, как построить миллионный бизнес на YouTube, если ты не блогер". Inc. Russia (in Russian). Retrieved 2023-10-13.
  6. ^ a b "Михаил Быченок". Интересные люди (in Russian). Retrieved 2023-10-12.
  7. ^ "AIR Media Tech – крупнейшая YouTube-империя региона. Как она перерабатывает внимание в деньги — Forbes.ua". forbes.ua (in Russian). 2021-04-30. Retrieved 2023-10-13.
  8. ^ "Кто кроме блогеров строит миллионный бизнес на YouTube". GQ Россия (in Russian). 2021-09-03. Retrieved 2023-10-13.
  9. ^ "Помогает блогерам зарабатывать миллионы и растит бизнес на сотни процентов в год. Интервью с основателем mediacube". PROBUSINESS.IO (in Russian). 2020-06-05. Retrieved 2023-10-12.
  10. ^ "MCN Global -". park.by. Retrieved 2023-10-12.
  11. ^ ""Ребятам по 20-25 лет, а они получают $300 000 в месяц". "Зубр Капитал" вложил до $10 млн в белорусского партнёра YouTube". dev.by (in Belarusian). Retrieved 2023-10-12.
  12. ^ a b "Кто управляет миллионными доходами самых звездных YouTube'ров?". Forbes.ru (in Russian). 2021-11-22. Retrieved 2023-10-13.
  13. ^ ""ЗУБР КАПИТАЛ" ЗАИНТЕРЕСОВАЛИ МЕДИА И РЕТЕЙЛ". officelife.media (in Russian). 2019-12-02. Archived from the original on 2023-03-31.
  14. ^ "Legal support of Zubr Capital's investment in MediaCube". SBH Law Offices. Retrieved 2023-10-12.
  15. ^ "Зачем "Зубр Капитал" заплатил более $3,5 млн за белорусского партнера Youtube". myfin.by (in Russian). 2019-08-15. Retrieved 2023-10-13.
  16. ^ "Вложились в молодых и дерзких. "Зубр Капитал" привлек инвестиции в MediaCube". news.tut.by. 2019-08-15. Archived from the original on 2021-01-24.
  17. ^ ""В кризис появляются десятки новых миллионеров" — партнер YouTube о том, как пандемия влияет на блогеров". PROBUSINESS.IO (in Russian). 2020-04-10. Retrieved 2023-10-12.
  18. ^ El Hermano de Fofo Márquez me BORRÓ Videos... Retrieved 2024-04-29 – via www.youtube.com.
  19. ^ Mediacube. "Mediacube to Increase Advance Payments to YouTube Creators 400% in 2023". www.prnewswire.com (Press release). Retrieved 2023-10-12.
  20. ^ "Mediacube to Increase Advance Payments to YouTube Creators 400% in 2023". marketwatch.com. 2023-02-15. Archived from the original on 2023-02-20.