London Fashion Week
London Fashion Week (LFW) is a clothing trade show that takes place in London twice a year, in February and September. Showcasing over 250 designers to a global audience of influential media and retailers, it is one of the "Big Four" fashion weeks, along with the New York, Milan and Paris.
|London Fashion Week|
|Genre||fashion catwalk shows and surrounding events|
|Location(s)||180 Strand, London, United Kingdom|
|Inaugurated||1984 (34 years)|
|Attendance||over 5,000 press and buyers|
|Organised by||British Fashion Council for the London Development Agency with help from the Department for Business, Innovation and Skills|
History and OrganisationEdit
Organised by the British Fashion Council (BFC) for the London Development Agency with help from the Department for Business, Innovation and Skills, London Fashion Week first took place in October 1983. It currently ranks alongside New York, Paris and Milan as one of the 'Big Four' fashion weeks. It presents itself to funders as a trade event that also attracts significant press attention and benefit to taxpayers. It states that it is attended by over 5,000 press and buyers, and has estimated orders of over £100 million. A retail-focused event, London Fashion Week Festival, takes place immediately afterwards at the same venue and is open to the general public.
In Spring 2010, London Fashion Week became the first of the Big 4 fashion week's to offer designers showing collections on the catwalk at Somerset House the opportunity to broadcast their shows live on the Internet.
London Fashion Week Men'sEdit
In Summer 2012, London introduced London Collections: Men, in addition to the collections shows in spring / summer and autumn / winter. Since its first instalment, the showcase has grown by 67% and included 77 separate designers in June 2015. London Collections: Men was renamed from the Autumn/Winter 2017 season as London Fashion Week Men's, to help better reflect the growing consumer focus of the event.
London Fashion Week FestivalEdit
Following London Fashion Week each season, the 4-day London Fashion Week Festival (LFWF), formerly known as London Fashion Weekend, offers a consumer-orientated fashion week experience.
Held at The Store Studios, 180 The Strand, LFWF allows consumers to shop a curated edit of designer collections at show exclusive prices, sit front row at catwalk shows by London Fashion Week designers, get a head start on the key trends of the coming season and listen to talks by industry experts.
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