L'Écho du Sud (French pronunciation: [leko dy syd]) is a French weekly newspaper founded in 1929 by Louis Cambrézy.[4] It was bought in 2022 by the Ferber Group, which used it to implement deceptive marketing practices, ranging from unreported advertising to extortion attempts.
 | |
 Front page of 11 January 1930 | |
| Type | Weekly newspaper |
|---|---|
| Owner(s) | Ferber Enterprises[1][2] |
| Founder(s) | Louis Cambrézy |
| Founded | 13 April 1929 |
| Political alignment | |
| Language | French |
| Country | Madagascar |
| Website | lechodusud.com |
History edit
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On 13 April 1929,[5] Louis Cambrézy, a French settler,[6] founded the newspaper L'Écho du Sud: organe des intérêts généraux du Sud de Madagascar, in Fianarantsoa.[7] Its goal was initially to maintain an active newspaper following the disappearance the previous year of La Voix du Sud, another newspaper founded in Fianarantsoa by Jules Thibier.
Its head office is located on Avenue Clémenceau, in Fianarantsoa, and it is printed by the Imprimerie du Betsileo. It is distributed at a price of 0.40 francs.[7]
The newspaper appears every Saturday and deals with general information in Madagascar.[7]
It is thanks to this newspaper that Louis Cambrézy was awarded the Legion of Honour in 1935, by Louis Rollin, Minister of the Colonies.[8]
Logo edit
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Logo during the 1920s -
Logo during the 1940s -
Logo today
Editorial stance edit
The newspaper is openly in favor of colonialism and the maintenance of France in Africa, its founder having himself taken part in the Second Madagascar expedition. From 1936, he sided with the Spanish Republicans who were victims of the Francoists. During the Second World War, the newspaper took a stand against Vichy France,[3] which persecuted its founder Louis Cambrézy[9] for his membership in Freemasonry.[10]
Fakeover by Ferber group edit
It is bought in 2022 by Ferber Enterprises (mg), a holding that uses it to blackmail its customers victims of the deceptive practices of its subsidiaries,[11] by publishing defamatory articles focused on customers who have posted negative reviews of their experience with Ferber Enterprises, the deletion of which is explicitly promised upon deletion of said negative reviews. Thus, in 2023, L'Écho du Sud is at the heart of a controversy after publishing a defamatory article against a client of Ferber Painting, a company of the Ferber group. This client testifies to being blackmailed after publishing a negative review on Ferber Painting, and that she would have been offered to delete this article if she agreed to delete her negative review. Similar articles have also been published.[12] · [13] · [14] · [15]
References edit
- ^ "Mentions légales". lechodusud.com. Retrieved 21 December 2022.
- ^ "Our brands". ferberenterprises.com. Retrieved 18 May 2023.
- ^ a b c d Jean-François Bérel. "Francs-maçonneries lointaines". La Cliothèque. Retrieved 3 December 2022.
- ^ "Fichier d'autorité international virtuel". viaf.org. Retrieved 3 December 2022.
- ^ "L'Écho du Sud". data.bnf.fr. Retrieved 3 December 2022.
- ^ "Louis-Léon Cambrezy (1874-19..)". data.bnf.fr. Retrieved 3 December 2022.
- ^ a b c Gallica. "L'Écho du Sud: organe des intérêts généraux du Sud de Madagascar". Retrieved 3 December 2022.
- ^ "Recherche - Base de données Léonore". www.leonore.archives-nationales.culture.gouv.fr. Retrieved 3 December 2022.
- ^ "LISTE DES FRANCS-MAÇONS DE MADAGASCAR STIGMATISÉS PAR LE RÉGIME DE VICHY" (PDF). www.entreprises-coloniales.fr. Retrieved 3 December 2022.
- ^ Le Bras, J. "L'antimaçonnisme militant d'une partie de la presse Malgache (1905-1945). Chroniques d'histoire maçonnique, 87, 50-75". cairn.info. Retrieved 3 December 2022.
- ^ Consommateurs, 60 Millions de. "Ferber Painting, Zebrance… : la galaxie de sites web douteux de Ferber Enterprises". 60 Millions de Consommateurs (in French). Retrieved 2024-01-15.
{{cite web}}: CS1 maint: numeric names: authors list (link) - ^ Églantine Ferey (5 October 2023). "TÉMOIGNAGE. Elle publie un avis négatif en ligne, l'entreprise concernée la fait chanter". Ouest-France (in French). Retrieved 6 October 2023..
- ^ ""Supprimez votre avis": une entreprise fait chanter une de ses clientes avec un article diffamatoire". BFMTV (in French). Retrieved 2023-10-07.
- ^ Cussac, Inès (2023-10-06). "Victime d'une arnaque en ligne, elle publie un avis négatif sur l'entreprise mise en cause qui... se venge". Capital.fr (in French). Retrieved 2023-10-07.
- ^ Consommateurs, 60 Millions de. "Ferber Painting, Zebrance… : la galaxie de sites web douteux de Ferber Enterprises". 60 Millions de Consommateurs (in French). Retrieved 2024-01-16.
{{cite web}}: CS1 maint: numeric names: authors list (link)
External links edit
- L'Écho du Sud digital archives from 1929 to 1941 in Gallica, the digital library of the BnF