KWPW

KWPW
Robinson, Texas;
Broadcast area	Waco, Texas
Frequency	107.9 MHz (HD Radio)
Branding	107.9 The Bull
Programming
Format	Classic country
Subchannels	HD2: KLTO simulcast (Spanish CHR)
Affiliations	Premiere Networks; Westwood One
Ownership
Owner	Prophecy Media Group; (Waco Entertainment Group, LLC);
Sister stations	KWOW, KIXT, KLTO
History
First air date	1972 (as KCIR Corsicana)
Former call signs	KCIR (1972–1983); KXCL-FM (1983–1985); KAND-FM (1985–1994); KICI-FM (1994–1998); KDXX-FM (1998–2002); KDOS (2002–2005); KHCK-FM (2005–2010)
Call sign meaning	Waco's PoWer (previous format)
Technical information
Licensing authority	FCC
Facility ID	57377
Class	A
ERP	6,000 watts
HAAT	100 meters (330 ft)
Transmitter coordinates	31°30′33.00″N 97°10′3.00″W / 31.5091667°N 97.1675000°W
Translator(s)	HD2: See KLTO (FM) § Translator
Links
Public license information	Public file; LMS;

KWPW (107.9 FM, "107.9 The Bull") is a radio station broadcasting a classic country format. Licensed to Robinson, Texas, United States, the station serves the Waco area. The station is currently owned by Bill McCutcheon.^[2] Its studios are located in Waco, and its transmitter is located in Waco near the VA Hospital.

History

The station began in 1972 as KCIR in Corsicana Texas. The call letters stood for "The Golden 'CIR'cle". It was assigned the call letters KXCL-FM on April 12, 1983. On February 1, 1985, the station changed its call sign to KAND-FM, matching the AM sister station on 1340. After its purchase by Marcos A. Rodriguez in 1994, the call sign was changed on January 19 to KICI-FM, then again on February 20, 1998 to KDXX-FM. In 2001, KDXX applied for and was granted a move from Corsicana to better serve Waco, Texas. It was relicensed to Robinson, Texas as it is currently. On January 11, 2002 the calls changed to KDOS, on April 30, 2005 to KHCK, and on August 27, 2010 to the current KWPW.^[3]

On September 14, 2024, KWPW changed their format from top 40/CHR to classic country, branded as "107.9 The Bull". Effectively and unfortunately taking away “The Kidd Kraddick Morning Show” that has aired on that particular station for many years prior; from hundreds of thousands of life-long and now very disgruntled listeners in Waco and Abilene, Texas.^[4]

KWPW-HD2

On August 7, 2017, KWPW launched a Spanish CHR format on its HD2 subchannel, branded as "Latino 93.5" (simulcast on FM translator K228FK 93.5 FM Waco).^[5]