KSEG (96.9 FM, "The Eagle") is a classic rock station based in Sacramento, California. The Entercom outlet broadcasts at 96.9 MHz with an ERP of 50 kW. Its studios are located in North Highlands (with a Sacramento address) and its transmitter is near North Sacramento, just outside city limits.
|Broadcast area||Sacramento, California|
|Branding||96.9 The Eagle|
|Slogan||Sacramento's Classic Rock|
|Frequency||96.9 MHz (also on HD Radio)|
|First air date||October 2, 1959 (as KSFM)|
|Callsign meaning||K Sacramento's EaGle|
|Former callsigns||KSFM (1959-1972)|
(Entercom License, LLC)
|Sister stations||KIFM, KKDO, KRXQ, KSFM, KUDL|
KSEG has been programming this format since November 12, 1990, when it flipped from a Rhythmic Contemporary format when it was KROY. The first song under the new format was "Fly Like an Eagle" by the Steve Miller Band. They also serve as the complementary sister station to ESPN Radio affiliate KIFM, Active Rock KRXQ, Top 40 Mainstream KUDL, Rhythmic contemporary KSFM, and Modern rock KKDO.
KSEG airs a local lineup as well as the House of Blues Radio Hour with Elwood Blues.
KSEG's HD2 subcarrier offers a Blues format.
- "KROY gives up not-so-hot idea; station abandons its contemporary-hits format for '60s to '80s rock", The Sacramento Bee, November 13, 1990.
- Sacramento HD radio guide