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KCAR-FM (104.3 FM) is an American radio station broadcasting a classic hits format. Licensed to Baxter Springs, Kansas, it serves the greater Joplin, Missouri, area. The station is currently owned by American Media Investments of Pittsburg, Kansas. The station carried an oldies format for many years, until March 12, 2010, when it flipped to comedy as "LOL 104.3." On October 18, 2012, the station flipped to Hot AC, branded as "Star 104.3"[1]. On February 1, 2019, the station switched back to a classic hits format branded as "The Rewind on 104.3 FM"[2]

The Rewind on 104.3 FM.png
CityBaxter Springs, Kansas
Broadcast areaJoplin, Missouri
BrandingThe Rewind On 104.3 FM
Frequency104.3 MHz
First air date1998 (as KBGZ)
FormatClassic hits
ERP3,500 watts
HAAT127 meters (417 ft)
Facility ID86554
Transmitter coordinates37°4′10.00″N 94°32′49.00″W / 37.0694444°N 94.5469444°W / 37.0694444; -94.5469444
Former callsignsKBGZ (1998-2001)
OwnerAmerican Media Investments
Star 104.3 logo from 2012-2019


  1. ^ Venta, Lance (October 19, 2012). "A Star Points Towards Joplin". Radio Insight. Retrieved January 11, 2013.
  2. ^ "Star 104.3 Joplin - Hits from the 90s to Now". Retrieved 2019-02-03.

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