Il Milanese Imbruttito (Italian for The Disgruntled Milanese) it's an Italian satirical blog and YouTube channel parodizing the stereotypical traits, habits and catchphrases of the work-centered lifestyle of people living and working in Milan.[1][2] It has been launched in 2013, and by 2017 it had grown a following of about 1.5 million viewers and readers, becoming an internet phenomenon in Italy.[2][3][1] The three founders and authors are Marco De Crescenzio, Federico Marisio and Tommaso Pozza.[1]
The YouTube channel hosts different types of content. The interviste imbruttite segment is a series of interviews to passersby.[4] A few years after the launch of the channel, scripted fictional episodes were also introduced, with actor Germano Lanzoni playing the role of a stereotipical Milan small-businessman.[1]
In 2016 Italian traditional publisher Rizzoli published Milanesità, istruzioni per l’uso ("Milaneseness, instruction manual"), the second book on the subject by the Milanese Imbruttito authors.[3] In 2018 it also debutted in theaters with a comedy play co-authored by Lanzoni and director Walter Leonardi.[5]
See also edit
- Office Space (1999 black comedy movie satirizing 9-to-5 work life)
Notes edit
References edit
- Claudio Moschin (2019) Fenomeno social - Siamo noi "Il Milanese Imbruttito", 27.10.2019, tvsvizzera.it
- Linda Parrinello, Vito Sinopoli (2019) Figa & Fatturato: intervista a Germano Lanzoni, 17.10.2019, businesspeople.it
- Francesca Di Adamo (2018) Il Milanese Imbruttito: la comicità nei contenuti raccontata da Germano Lanzoni, 9.12.2018, digital-coach.it, versione archiviata su web.archive.org
- Rosanna Scardi (2018) Tra «giargiana» e «circonvalla»: al Maite il Milanese Imbruttito, 14.11.2018, bergamo.corriere.it
- Daniel Settembre (2019) Il Milanese Imbruttito da Facebook al fatturato. Raccontato dai 3 fondatori, Forbes.it, 11.11.2019
- Giuseppe di Matteo (2016) Il Milanese Imbruttito colpisce ancora, 13.10.2016, ilgiorno.it
- Francesca Galici (2020) I "pippistrilli" e le "multinagionali": quell'Italia che non crede al virus - Il Milanese Imbruttito sbarca a Gallipoli, 31/07/2020, ilgiornale.it
- Pier Luigi Vercesi (2020) Il Milanese Imbruttito: «La satira rende la società più libera», 24.2.2020, corriere.it
- Stefania Leo (2020) Milanese Imbruttito: «Il Coronavirus non fermerà la nostra voglia di fatturare»