GrocerKey is a Madison, Wisconsin-based company that provides e-commerce software for grocery stores.

History edit

GrocerKey was founded in 2014 by Jeremy Neren in Madison, Wisconsin.[1][2] Before launching the company, Neren started a grocery delivery service in 2006 for college students at the University of Wisconsin, Madison. He worked on the company for 9 years before taking his experience to launch GrocerKey.[2][3] In 2015, GrocerKey participated in Gener8tor, a Wisconsin startup accelerator program.[4][5]

In 2015, Wisconsin-based grocery chain Woodman’s Markets signed up to be a GrocerKey customer and also became the company’s lead investor.[5] That same year, company closed a seed round of equity and convertible debt funding form Woodman’s, SymphonyAlpha Ventures, Gener8tor, Angels on the Water, and the BrightStar Wisconsin Foundation.[5]

In April 2018, the company announced that it had secured $2.5 million in angel investments from Woodman's, dunnhumby Ventures and other Midwestern-based angel investors.[6]

See also edit

References edit

  1. ^ Journal, Barry Adams | Wisconsin State. "GrocerKey adds features to its on-line grocery software". madison.com. Retrieved 2018-04-13.
  2. ^ a b Hauer, Sarah (April 17, 2018). "Online grocery sales are exploding, and this Madison startup is along for the ride". Milwaukee Journal Sentinel. Retrieved April 18, 2017.
  3. ^ "Jeremy Neren Is Transforming Brick and Mortar Grocery Retailers Into Ecommerce Leaders - Ecommerce Movers and Shakers". Ecommerce Movers and Shakers. 2017-10-17. Retrieved 2018-04-18.
  4. ^ "Xconomy: Gener8tor Strikes Up the UW Band to Send Off Latest Startup Class". Xconomy. 2015-05-15. Retrieved 2018-04-18.
  5. ^ a b c "Xconomy: GrocerKey, Backed By Woodman's, Aims to Help Grocers Bag Online Sales". Xconomy. 2015-05-27. Retrieved 2018-04-18.
  6. ^ Journal, Barry Adams | Wisconsin State. "GrocerKey announces infusion of angel funding". madison.com. Retrieved 2018-04-18.

External links edit