Gobi Cashmere

Gobi Corporation (Mongolian: ГОВЬ ХК) is a Mongolian cashmere manufacturer co-headquartered in Ulaanbaatar, Mongolia.

Gobi Cashmere
TypePublic
MSE
IndustryFashion
FoundedSeptember 5, 1981; 38 years ago
HeadquartersUlaanbaatar, Mongolia
Area served
Worldwide
Key people
Baatarsaikhan Tsagaach (President and CEO)
ProductsCashmere Products
Production output
  • Increase 60000 coat (2019)
  • 30 coat (2007)
Brands
  • Gobi
  • YAMA
  • Gobi Organic
  • Goyo
  • Kid Goyo
Number of employees
  • Increase 3000 (2019)
  • 1208 (2015)
Websitewww.gobi.mn

Gobi was opened officially after installing cashmere and camel wool processing machineries and completed its adjustments in 1981.[1] Since it started operating, Gobi became one of the five biggest vertically integrated manufacturers that are specialized in cashmere, camel wool and yak down products in the world.[2] By the time of operating almost 30 years as a government owned company Gobi started a fresh chapter in July 2007. Its government owned stocks were sold and started manufacturing under private owners.

Gobi has official six branch stores located in Berlin, Hamburg, Düsseldorf, Tokyo, Los Angeles, Hong Kong, Erlian, and also has 62 franchise stores in globally.

HistoryEdit

Gobi was opened officially after installing cashmere and camel wool processing machinery and completed its adjustments in 1981. The company's name refers to the Gobi Desert, a unique natural landscape that is the habitat of rare animals and plants. It is also the main area where the majority of raw cashmere is sourced from.

Within UNIDO project implementation action cashmere and camel wool processing experimental factory was opened. For 3 months, 78 engineers were being trained in Japan to learn how to process cashmere and camel wool, to operate factory machinery.

State owned Gobi Company was privatized to "FCI" LLC in July 2007. Since the privatization company turnover increased 10 times in 10 years (2018).

In 2012, the mineral boom in Mongolia drove up the inflation and the cost of Gobi's production.[3] As of 2019, Gobi corporation has around 3,000 employees. In September 2019, the company announced the opening of a US office in Los Angeles and an ecommerce website catering exclusively to US customers.[4] Following the COVID-19 crisis and the drop in cashmere sales, Gobi Cashmere laid off 10% of its workforce.[5]

DescriptionEdit

Gobi Corporation sold 12,000pcs of 100% cashmere cardigan in 60 minutes, 800pcs of 100% reverse coat in 17 minutes, 4,000pcs of cashmere knit shawl in 18 minutes on Hyundai Home Shopping in Korean market.

Gobi Corporation own the title of "The World's Largest Cashmere Store" with 2,500sqm cashmere shopping store in Galleria Ulaanbaatar Mall located in next to Mongolian Parliament Building Ulaanbaatar, Mongolia.

Gobi factory lines deliver over a 1.1 million meters of cashmere woven material, 162,000 pieces of tailored sewn products, and 1.5 million knitted products per a year. Gobi Cashmere supplies both domestically and globally.

Mr. Baatarsaikhan has served as the President of Gobi Cashmere since 1995. Previously, he was appointed as the Chief Executive Officer of Gobi JSC in 2008, and was instrumental in turning the former state-owned cashmere company into the largest cashmere manufacturer in Mongolia.

Stakeholders Share %
1) Tavan Bogd Group 51.8%
Tavan Bogd Trade Co.,Ltd 50.23%
D. Khulan 1.57%
2) HIDE INTER CO.,LTD 34.00%
3) Other individuals 14.2%

GalleryEdit

ReferencesEdit

  1. ^ "Gobi was opened officially" Gobi. Retrieved November 11, 2008
  2. ^ State owned Gobi Company was privatized to "FCI" LLC Tavan bogd. Retrieved July 2007
  3. ^ "Mineral-Rich Mongolia Rapidly Becoming 'Mine-golia'". NPR.org. Retrieved 2021-05-07.
  4. ^ Corporation, GOBI. "The Largest Cashmere Manufacturer of Mongolia Comes to the USA". www.prnewswire.com. Retrieved 2021-05-07.
  5. ^ Adegeest, Don-Alvin (2020-05-18). "As demand for cashmere plummets, Mongolian herders take the hit". FashionUnited. Retrieved 2021-05-07.