Forest Mall was an enclosed shopping mall in Fond du Lac, Wisconsin, USA. Opened in 1973, the mall closed and was demolished in 2020. As of May 2024, The former Pranges/Younkers building, and the entire east side of the former mall is demolished. Kohl’s operates in its space on the west side of the former mall and TJ Maxx continue operations in the former Staples location.

Forest Mall
2020 shortly before demolition.
Map
LocationFond du Lac, Wisconsin, United States
Coordinates43°47′11″N 88°28′37″W / 43.78633°N 88.47693°W / 43.78633; -88.47693
Address835 W. Johnson St.
Opening date1973
Closing dateJanuary 2020
DeveloperMelvin Simon & Associates
OwnerATR Corinth Partners[1]
Total retail floor area500,000 sq ft (46,000 m2)[2]
No. of floors1
Public transit accessBus interchange Fond du Lac Area Transit
Websiteforestmall.com

History

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Melvin Simon & Associates, now known as Simon Property Group, first announced plans for Forest Mall in 1964.[3] The mall opened in September 1973, featuring Montgomery Ward, J. C. Penney, H. C. Prange Co., Prange Way and G. C. Murphy.[4] A Copps Department Store was also located nearby. Of these stores, Montgomery Ward, J. C. Penney and Prange had relocated from downtown Fond du Lac.[5] The Montgomery Ward space was later taken over by Kohl's, the Prange Way space by Sears and Prange's became Younkers.

Simon renovated the mall in 1998, adding skylights and new flooring.[6] In 2006, several new stores opened at the mall, although most were local retailers.[7]

In May 2014, JCPenney closed. It was the last of the original anchors in the mall.[8] Sears closed on November 2, 2014, as did the Forest Mall Cinema. As a result, many retailers in the mall, local and national such as American Eagle, Aeropostale, Pac Sun, and Victorias Secret closed too.

In 2014, Simon Property Group spun off its underperforming malls, including Forest Mall, into an investment group known as WP Glimcher. In early 2016, Simon's investment group officially sold the mall to ATR Corinth Partners, a Dallas-based investment.[1] Simon had developed the mall and owned it for more than 40 years.

Younkers closed in 2018.[9]

By 2020, the mall had no internal tenants and was closed. Kohl's and Staples remained in operation, but had closed their mall entrances. In July 2020, demolition began. Staples closed too, and the mall and all anchors were demolished, with the exception of Kohl's, which remains open as a freestanding store. A Meijer store is set to be built on the site of the mall as well as a clinic for ThedaCare–Froedtert Health.[10]

References

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  1. ^ a b Nate Beck (5 February 2016). "Forest Mall sold to Texas developer". Fond du Lac Reporter. Retrieved 24 February 2016.
  2. ^ "Leasing information". Simon Property Group. Retrieved 22 February 2013.
  3. ^ "Wisconsin". Chain Store Age. Lebhar Friedman: E–70. 1964 – via Google Books.
  4. ^ "Wisconsin". CSA Super Markets. Lebhar Friedman: 100. 1973 – via Google Books.
  5. ^ Burayidi, Michael (2001). Downtowns: Revitalizing the Centers of Small Urban Communities. Psychology Press. p. 50. ISBN 9780815333616 – via Google Books.
  6. ^ King, Jenny (1 September 1997). "Adaptability is key in the hardy Midwest". Retail Traffic Mag. Archived from the original on 28 October 2007. Retrieved 22 February 2013.
  7. ^ Stanek, Heather (9 October 2006). "Mall populated with variety of new retailers". The Reporter. Archived from the original on February 16, 2013. Retrieved 22 February 2013.
  8. ^ Davidson, Paul (14 January 2014). "JCPenney closing 33 stores, laying off 2,000". USA Today. Retrieved 21 January 2014.
  9. ^ "Yonkers Fond du Lac". Yonkers. Archived from the original on 17 February 2018. Retrieved 16 February 2018.
  10. ^ Sharon Roznik (16 September 2020). "Demolition continues at Fond du Lac's Forest Mall, Staples to close next month". Fond du Lac Reporter.