Premiumization is the move towards more expensive premium products.[1]
References
edit- ^ Karaian, Jason; Smialek, Jeanna (4 March 2023). "Is the Entire Economy Gentrifying?". The New York Times.
- ^ "Premiumization continues to drive US alcohol sales". 12 January 2023.
- ^ "L'Oréal Consumer Products Chief Talks Premiumization and Democratization". 7 June 2023.
External links
edit
Look up premiumization in Wiktionary, the free dictionary.