MABS — a new term to describe business movement to its customers, which begin be uses within business's daily activities since 2022 by entrepreneur and startup. Especially for business management, campaign planner such as director and manager for better understanding on the operation and development.

MABS is a catch-all term of Marketing-Advertising-Branding-Sales. The purposes of this term is to simply define the activities, which are the downstream movement of finished goods from a business deliver and reach to its customers. The purpose of MABS more than just the movement from business to its customers, its also an activity when business tempting to increase its future value, customers retention and especially public audiences attention.





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