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Desti is a travel guide app and a spin-off of SRI International that uses SRI's CALO artificial intelligence technology (the basis for Apple's Siri) to help users plan trips.[3] The app went to public beta in November 2012.[4]

FoundedNovember 2011[1]
FounderNadav Gur
(Founder & CEO)
Imri Goldberg
(Founder & CTO)
ProductsPersonalized guide book
Number of employees
ParentSRI International[2]

The company's app allows users to search a destination and filter by a variety of categories, and save the result as a collection.[5] Desti was a finalist in the 2013 SXSW Accelerator.[6] As of early 2013, Desti had raised around $2 million in seed funding, primarily from Horizons Ventures.[5]


  1. ^ a b "Desti". CrunchBase. TechCrunch. Retrieved 2013-05-27.
  2. ^ "Ventures: Desti". SRI International. Retrieved 2013-05-27.
  3. ^ Ha, Anthony (2012-11-08). "Plan Your Next Trip With Desti, A Conversational iPad App Spun Out From Siri-Creator SRI". TechCrunch. Retrieved 2013-05-27.
  4. ^ Grant, Rebecca (2012-11-08). "Siri's sister Desti is a virtual tour guide to answer all your travel queries". VentureBeat. Retrieved 2013-05-27.
  5. ^ a b Markowitz, Eric (2013-02-28). "Coolest Mobile Tech Companies to Check Out at SXSW". Inc. Retrieved 2013-05-27.
  6. ^ "SXSW Accelerator 2013 Finalists". South by Southwest. Retrieved 2013-05-27.