David Yong (born 1988) is a Singapore-born businessman, lawyer and South Korean pop singer. He is the chief executive officer of Evergreen Group Holdings, a company with interests in timber trading, real estate, lifestyle and entertainment.
David Yong | |
|---|---|
| Born | 1988 |
| Education | Law, University of Bristol |
| Occupations |
|
| Musical career | |
| Origin | Singapore |
| Genres | |
| Instrument(s) | Vocals |
| Years active | 2021–present |
| Labels | |
Early life
editHe studied law at the University of Bristol in Britain and worked as a trainee lawyer before joining the family business in 2014.[1][2] Early in his career, he helped expand Evergreen Group Holdings beyond timber trading.[1]
Music career
editIn May 2021, Yong moved to South Korea to pursue his music ambitions and was signed by Rainbowbridge World (RBW), the agency of popular K-pop girl group Mamamoo.[1] He first collaborated with 4Men on the track "My Way", which was released in December 2021.[1] Yong made his music career on July 5, 2022, releasing a hip-hop track, "In My Pocket", featuring Kid Milli, and produced by Jeon Ji-yoon.[3][1] "In My Pocket" received more than 10 million views on YouTube.[1]
Business career
editYong is the chief executive of Evergreen Group Holdings, and runs more than 15 businesses.[2] Evergreen Group Holdings diversified its business portfolio to include real estate, lifestyle and entertainment. The company partnered with RBW to distribute content across Southeast Asia, co-produce artists and establish training schools for K-pop aspirants in the region.[1]
Following his debut in 2022, he invested approximately 10 billion won ($7.5 million) in the South Korean K-pop entertainment agency Attrakt. At the time of his investment, Attrakt was facing challenges, including a legal dispute with its only artist, the girl group Fifty Fifty.[4]
Personal life
editYong was born into a family with a timber trading business. His interest in K-pop was sparked in 2017 when he took his younger brother to a concert by the K-pop girl group Twice in Singapore.[1] Yong resides in the tallest tower in Seoul.[5]
References
edit- ^ a b c d e f g h Lee, Jan (September 17, 2022). "Singaporean lawyer-CEO David Yong makes K-pop debut, signs with Mamamoo's agency". www.tnp.sg. Retrieved August 27, 2023.
- ^ a b "[INTERVIEW] Why Singaporean CEO chose to debut as K-pop star". koreatimes. 2022-11-08. Retrieved 2024-07-12.
- ^ General, Ryan (November 8, 2022). "The newest K-pop artist is a 35-year-old Singaporean CEO". Yahoo News. Retrieved August 27, 2023.
- ^ Yoo, Hong (2024-03-03). "[Exclusive] Singaporean businessman David Yong to establish K-pop label in S. Korea this year". The Korea Herald. Retrieved 2024-07-12.
- ^ Manisha, lakhe (18 May 2024). "'Super Rich in Korea' on Netflix: 3 hidden money lessons to learn from the series".
External links
edit- David Yong at IMDb