Dakota Style is a snack food company (Dakota Style Chips, Inc.) and brand of snack foods produced by that company. It operates out of Clark, South Dakota. The brand's flagship product remains the original Industrial Strength kettle cooked potato chips, though Dakota Style now produces other snack foods as well, including jumbo sunflower seeds, sunflower kernels, and flavored popcorn.

Dakota Style
Company typePrivate
IndustrySnack food
Founded1985; 39 years ago (1985) [1]
FoundersBob and Betty Campbell [1]
HeadquartersClark, South Dakota
Area served
United States[2]
ProductsPotato chips, sunflower seeds, popcorn
OwnerKevin Dandurand [2]
Number of employees
22 [1] (2,000)
Websitedakotastyle.com

Bob and Betty Campbell started Dakota Style on their family farm in 1985, as a way to add value to their potato crop by processing it into potato chips. The "Industrial Strength" kettle cooked chips were the product of Betty Campbell's kitchen experiments, based on textures and tastes that were variants of Hawaiian "Maui Chips." The Campbells and their sons grew Dakota Style into a successful business before selling it in 1998.[1]

In 2006, Dakota Style focused on expanding distribution of sunflower seeds, and by 2012, seeds accounted for 70 percent of distribution.[2]

Dakota Style is a sponsor of Jared Allen's Pro Bull Team.[3]

On 21 February 2016, the Dakota Style potato chip production facility was destroyed by fire.[4]

In May 2016, Dakota Style recalled 6,930 cases of sunflower seeds packaged between February and April 2016, sourced from SunOpta, due to potential contamination with Listeria monocytogenes. Later that month, the recall was extended to include 15,158 cases, packaged from February through May 2016.[5]

References

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  1. ^ a b c d Cumber, Carol; Satterlee, Jim (January 2000). "Value Added Processing" (PDF). The Center for Rural Studies at the University of North Dakota. Retrieved 21 January 2015.
  2. ^ a b c Clark County Courier (2 August 2012). "Dakota Style is spitting out sunflower seeds all across the nation". dakotafire.net. Dakotafire. Retrieved 23 January 2015. From Canada to Mexico and from Denver to Chicago, that is our primary market area" "By the end of 2012 Dakota Style's kernel sales will be national—all contiguous 48 states will have them.
  3. ^ Kuznetsova, Leeza (18 November 2014). "Dakota Style Announces New Partnership with Jared Allen's Pro Bull Team". dakotastyle.com. Retrieved 21 January 2015.
  4. ^ Bennett, Bridget (21 February 2016). "Fire destroys Dakota Style chips factory". KSFY.com. Retrieved 22 February 2016.
  5. ^ "Listeria monocytogenes Press Release". dakotastyle.com. 5 May 2016. Archived from the original on 10 June 2016. Retrieved 31 May 2016. (first published 5 May, updated 20 May 2016)
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