Rashida Gonzalez Robinson (17 July 1980) better known as DJ Rashida, is an American DJ known for her fusion of hip-hop, funk, soul music, dancehall, house music, pop music and rock music. She has played in London, New York, Tokyo, Dubai, Ibiza, Sydney, Paris and Madrid.
Robinson started spinning locally in Atlanta. She then moved back to her Los Angeles and landed her first major residency spinning at the House of Blues on Los Angeles' Sunset Strip. There she opened for artists such as Kanye West, The Roots, and John Legend.
After playing a party for The Artist, Robinson met Prince. She began touring with Prince, spinning at his private parties, special events, and performing live with him on The Tonight Show and at The BET Awards.
Robinson was a solo performer at the Lollapalooza Festival in Chicago, played in St. Barths for the Nikki Beach New Year's Eve party, at Super Sonic in Tokyo, at Glastonbury in England, and at Good Vibrations in Sydney. She has spun for corporate and celebrity clients including People magazine, Vogue Italia, Conde Nast, Fendi, Nike, Virgin, Jay-Z, Spike Lee, Michael Jordan, Lisa Marie Presley, Jada Pinkett Smith, and Kimora Lee Simmons. Robinson has toured with Kelis and Cee-Lo.
Robinson was the on-set DJ for the first three seasons of MTV's Randy Jackson Presents America's Best Dance Crew. In 2012, President Barack Obama chose Robinson to be one of three "DJs for Obama," as part of his reelection campaign.
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