Conad (Consorzio Nazionale Dettaglianti), stylized CONAD,[2] is an Italian retail store brand which operates one of the largest supermarket chains in Italy.[3] Created in 1962,[4] Conad is a cooperative system of entrepreneurs, dealing in large-scale distribution. It is structured on three levels: entrepreneur members (owners of retail outlets), cooperatives (large shopping and distribution centers), and the national consortium (a service and market-oriented body for member companies)[5]

Conad
Native name
Consorzio Nazionale Dettaglianti
Supermarket chain
IndustryDepartment store
FoundedBologna, Italy (May 13, 1962 (1962-05-13))
Headquarters,
Area served
Italy Montenegro, Albania, China, Kosovo, Malta, San Marino[1]
Key people
Valter Geri, President
Francesco Pugliese, CEO
10,7 Billion in 2012
Number of employees
32000 in 2009
Divisions2938 in Italy and 5 other countries

ReferencesEdit

  1. ^ [1][dead link]
  2. ^ "CONAD (Consorzio Nazionale Dettaglianti)". Treccani.it. Retrieved 30 January 2020.
  3. ^ "Archived copy". Archived from the original on 2014-01-10. Retrieved 2014-01-10.CS1 maint: archived copy as title (link)
  4. ^ Blythe, Jim (2006). Fondamenti di marketing. Pearson. ISBN 9788871922720. via Google Books
  5. ^ "Archived copy". Archived from the original on 2014-01-10. Retrieved 2014-01-10.CS1 maint: archived copy as title (link)

External linksEdit