AllHipHop

AllHipHop is a hip hop news website founded in 1998. At five million visitors a month, it is the world's most popular hip hop website.[2][3] Essence magazine has dubbed it "the CNN of hip-hop".[4] In 2006, AllHipHop won the Rising Stars Award from Black Enterprise magazine. In 2007, PC Magazine listed it as one of the "Top 100 Undiscovered Web Sites".[5] As of May 2008, it attracts over 37 million page views a month.[6]

AllHipHop
Allhiphop screenshot.jpg
Type of site
Music website
Available inEnglish
OwnerAHH Holdings LLC
Created byGreg Watkins
Chuck Creekmur
RevenueUS$4 million (as of 2007)
URLhttps://allhiphop.com
Alexa rankDecrease 51,441 (June 2020)[1]
CommercialYes
RegistrationOptional
Launched1998
Current statusActive

HistoryEdit

High school friends Greg Watkins and Chuck Creekmur founded the website in 1998.[7] Watkins and Creekmur grew up in Newark, Delaware.[4] In 1997, Watkins registered the allhiphop.com domain to promote the artists on Oblique Recordings, a small record label he operated. The website provided music downloads to promote the label's artists. After reaching 30,000 downloads a month, Watkins struck deals with eMusic and other retailers to sell downloads. His friend Creekmur, a freelance journalist, had launched a website, tantrum-online.com, in New York City. After merging the companies, they adapted Trantrum's exclamation point logo for AllHipHop.[8] By 2003, the business generated enough revenue for Watkins to quit his job and work on the website full-time. Creekmur did the same next year. In 2007, the revenue exceeded US$4 million.[4]

On, August 12, 2017, AllHipHop announced[9] it had partnered with Maven, a company based out of Seattle, to manage their entire digital media platform.

ReferencesEdit

  1. ^ "allhiphop.com Competitive Analysis, Marketing Mix and Traffic - Alexa". alexa.com. Retrieved 2020-07-05.
  2. ^ "AllHipHop.com Relaunches New Urban Lifestyle Website.". Entrepreneur magazine. September 1, 2007.. Accessed June 15, 2008.
  3. ^ Juslin, Anita (May 26, 2008). "Radio One CEO Prepares for Shareholders". The Washington Post. Accessed June 15, 2008.
  4. ^ a b c Pattison, Kermit (February 2008). "Allhiphop.com's Founders Thought a Weeklong Event Would Raise the Company's Profile and Boost Growth". Inc. magazine. Accessed June 15, 2008.
  5. ^ Evans, Dan (August 27, 2007). "Top 100 Undiscovered Web Sites Archived 2016-03-03 at the Wayback Machine". PC Magazine. Accessed June 15, 2008.
  6. ^ Fung, Amanda (May 13, 2008). "Radio One inks ad deal with AllHipHop.com". Crain's New York Business. Accessed June 15, 2008.
  7. ^ "About All Hip Hop". AllHipHop. Accessed June 15, 2008.
  8. ^ "Staying Power Archived 2008-05-12 at the Wayback Machine". Remix magazine. March 1, 2008. Accessed June 15, 2008.
  9. ^ "AllHipHop.com: Same Content, Same Owners - New Tech Platform". Maven. August 12, 2017

External linksEdit