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 | This page in a nutshell: It is difficult to get a man to understand something when his salary depends upon his not understanding it. -- Upton Sinclair |
Wikipedia has a number of articles on supplements, complementary and alternative medicine (SCAM). SCAM is a hugely profitable industry, but, as Minchin's Law identifies, much of it is axiomatically bogus, and what legitimate practice there is, is largely co-opted in order to provide a halo effect. This reaches its zenith in so-called "integrative medicine", founded on the theory that by integrating cow pie with apple pie, the cow pie is somehow magically transmogrified into deliciousness, when in fact the exact opposite is true. It's like Bernie Madoff trying to promote "integrative banking", where Ponzi schemes are integrated with legitimate investments.
Needless to say, fans of SCAM treatments are not happy with Wikipedia's unabashedly reality-based approach to SCAM. Very often the people arguing for the legitimacy of the illegitimate turn out to be practitioners.
Presenting SCAM practitioners with reality-based information is rarely effective. As Upton Sinclair noted, it is difficult to get a man to understand something when his salary depends upon his not understanding it.
Apostasy is rare in SCAM, and, like any cult, the SCAM world is harsh towards those who turn on it from within (see Edzard Ernst and Britt Marie Hermes, for example).