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Sub (formerly TVTV! and Subtv) is a Finnish TV channel owned by Bonnier. The previous owner Alma Media sold Sub and its sister channels (MTV3, MTV Max, AVA Radio Nova and Sävelradio) to Swedish Bonnier and Proventus in 2005.

Sub
Sub new logo.svg
Launched1 February 2000; 19 years ago (2000-02-01) (as TVTV!)
1 August 2001; 18 years ago (2001-08-01)
Owned byMTV
Audience share6.1% (2011, [1])
CountryFinland
Broadcast areaFinland
Formerly calledTVTV!
(February 2000 – August 2001)
Subtv
(August 2001 – January 2008)
Sister channel(s)MTV3
MTV3 HD
AVA
MTV Max (HD)
MTV Sport 1 (HD)
MTV Sport 2 (HD)
MTV Fakta
MTV Juniori
C More (HD)
Websitewww.mtv.fi/sub
Availability
Terrestrial
Digital terrestrial-
Satellite
Canal Digital-
Cable
Elisa-
dna Welho-

Programs and audienceEdit

Sub is an entertainment channel directed at teens and young adults. Programs are mostly imported and of U.S. origin. Sub also shows reruns of popular and cult TV shows. Recently, the share of domestic programming has grown remarkably.

The channel's highest viewership of all time was attracted in 2009, when the finale of Big Brother 2009 was aired.

Notable ProgrammingEdit

ImportsEdit

SubtekstiEdit

Subteksti was Sub's teletext service. It contained music news, TV schedules and interactive services like chats and mobile phone games and services.

ReferencesEdit

  1. ^ "Results From The TV Audience Measurement". Finnpanel. Retrieved 14 July 2012.

External linksEdit