Strategische Unternehmensführung

The magazine Strategische Unternehmensführung (English: Strategic Management or Strategic Leadership) was established in 1998. It was published semi-annual in Munich and St. Gallen. It featured articles on strategic leadership and management through the eyes of economic science, business research, and business practice. The editor-in-chief was Martin H. Wiggers. The magazine was published by the Andechser Studienkreis.[2] Up from the second issue the magazine was printed on yellow paper. So the slogan became “Knowledge Is Yellow”.[1] The last issue was published in 2003.

Strategische Unternehmensführung
Editor-in-chiefMartin H. Wiggers
Frequencysemi-annual
PublisherAndechser Studienkreis
Total circulation1,000[1]
First issue1998
Final issue2003
CountryGermany, Switzerland
Based inMunich, St. Gallen
LanguageGerman
ISSN1436-5812

Content

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The magazine Strategische Unternehmensführung featured articles on Strategic Leadership and Management. They took a critical look beside the mainstream by the view of business science, business research, and business practice. The topics were for example:

Authors and readers

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The magazine's writers were for example:

The magazine was read from business executives, the board of directors of companies listed in the DAX, politicians of the Bavarian Government, and many others.[1]

References

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  1. ^ a b c Strategische Unternehmensführung No 1, 2002. München, St. Gallen 2002, ISSN 1436-5812
  2. ^ German National Bibliotheque
  3. ^ Strategische Unternehmensführung No 2, 2002. München, St. Gallen 2002, ISSN 1436-5812
  4. ^ a b Strategische Unternehmensführung No 1, 2003. München, St. Gallen 2003, ISSN 1436-5812
  5. ^ Strategische Unternehmensführung No 1, 1998. München, St. Gallen 1998, ISSN 1436-5812
  6. ^ Strategische Unternehmensführung No 2, 2000. München, St. Gallen 2000, ISSN 1436-5812
  7. ^ Strategische Unternehmensführung No 1, 1999. München, St. Gallen 1999, ISSN 1436-5812
  8. ^ Strategische Unternehmensführung No 2, 1998. München, St. Gallen 1998, ISSN 1436-5812
  9. ^ Strategische Unternehmensführung No 1, 2000. München, St. Gallen 2000, ISSN 1436-5812
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