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Now (1996–2019 magazine)

  (Redirected from NOW (UK magazine))

NOW was a British weekly entertainment magazine printed between 1996 and 2019.

Now
Now logo.jpg
FrequencyWeekly
Total circulation
(2015)
126,921 (ABC Jul – Dec 2015)[1]
Print and digital editions.
First issueLate 1996
Final issue2 April 2019
CompanyTI Media
CountryUnited Kingdom
LanguageEnglish

History and profileEdit

NOW was launched in late 1996 as a less serious, more gossip-oriented magazine aimed at women. A series of high-profile celebrity relationships, such as between David and Victoria Beckham, and Jennifer Aniston and Brad Pitt provided ample material, while reality shows such as Big Brother and Pop Idol grew popular at just the right time to help fill pages. NOW was published by TI Media.

It was a mix of celebrity news, gossip and fashion and was primarily aimed at women. It also featured movie and music reviews, real-life stories, shopping and style feature together with major celebrity interviews.

The magazine had a circulation of 196,726 copies in the second part of 2013.[1] Now's circulation fell to 126,921 in the second half of 2015.[2]

By 2019, circulation had fallen for five years in a row and the decision was taken to close the magazine on 2 April 2019.[3] The associated celebsnow.co.uk website continues.

ReferencesEdit

  1. ^ a b "ABC Certificates and Reports: Now". Audit Bureau of Circulations. Retrieved 14 February 2014.
  2. ^ Twitter, Dominic Ponsford (30 November 2015). "Full 2015 UK magazines ABC circulation breakdown: 60 out of 442 titles grow sales". Press Gazette.
  3. ^ Ti Media shutters 'no longer sustainable' gossip title Now magazine

External linksEdit