Industry Dive

(Redirected from Mobile Marketer)

Industry Dive is an online business-to-business news organization, with an estimated 13 million readers across more than 25 industries, including banking and waste management. Since 2022, it has been owned by Informa plc, which bought its majority stake from Falfurrias Capital Partners for about $530 million.

Industry Dive
Industryonline B2B news source
Founded2012; 12 years ago (2012)
Founders
  • Sean Griffey
  • Eli Dickinson
  • Ryan Willumson
Headquarters
Washington, D.C.
,
United States
Owner
  • Independent (2012–19)
  • Falfurrias Capital Partners (2019–22)
  • Informa plc (2022–present)
Websitewww.industrydive.com

Industry Dive writes for executives using their mobile phones.[1] The company has reported revenues of $30 million to $60 million, mostly from selling ads.[when?] As of 2020, it has more than 300 employees, including 80 journalists and 12 engineers. Its headquarters is in Washington, D.C.[2]

History

edit

Industry Dive was formed in 2012 by Sean Griffey (president), Eli Dickinson (chief technology officer) and Ryan Willumson (chief revenue officer) and funded with $900,000 from private investors in 2012 and 2013. The company started by covering five industries: construction, education, marketing, utility, and waste.[3][4]

In 2016, it began its Dive Awards. Industry Dive's revenues quadrupled from 2015 to 2018,[quantify] putting it in the top half of the Deloitte Technology Fast 500 and the top 20 percent of the Inc top 5000 list. In 2019, Falfurrias Capital Partners acquired a majority stake in the company. ID's content marketing clients included IBM, Siemens, and UPS.[5]

In 2020, DCA Live named Industry Dive to its "Red Hot Companies" list, which recognizes the D.C. area's 'fastest-growing' companies.[6] In the same year, Industry Dive acquired CFO.[7][8] In 2021, Industry Dive acquired PharmaVOICE.[9]

In 2022, it was purchased by Informa plc, which bought its majority stake from Falfurrias Capital Partners for about $530 million.[10][11]

Publications

edit

Industry Dive provides news coverage of a variety of industries including agriculture, banking, construction, education, fashion, healthcare, and manufacturing, each using a different website:[12][third-party source needed]

  • Agriculture Dive
  • Automotive Dive
  • Banking Dive
  • BioPharma Dive
  • CFO
  • CFO Dive
  • CIO Dive
  • Construction Dive
  • C-Store Dive
  • Cybersecurity Dive
  • Education Dive
  • Facilities Dive
  • Fashion Dive
  • Food Dive
  • Grocery Dive
  • Healthcare Dive
  • Higher Ed Dive
  • Hotel Dive
  • HR Dive
  • K-12 Dive
  • Legal Dive
  • Manufacturing Dive
  • Marketing Dive
  • MedTech Dive
  • Mobile Marketer
  • Multifamily Dive
  • Packaging Dive
  • Payments Dive
  • PharmaVoice
  • Restaurant Dive
  • Retail Dive
  • Smart Cities Dive
  • Social Media Today
  • Supply Chain Dive
  • Transport Dive
  • Utility Dive
  • Waste Dive

Awards

edit

Industry Dive publications have received several national and regional Awards of Excellence from the American Society of Business Publication Editors, including for a series of 2020 articles about Big Pharma and the race for the coronavirus vaccine.[13]

The Washington Post recognized Industry Dive as a top place to work for four consecutive years, from 2016 to 2020.[14]

See also

edit

References

edit
  1. ^ Dool, Greg (21 July 2020). ""The Inbox Is the New Doorstep," As Newsletters Evolve, Publishers Adapt Their Tactics". Folio. Retrieved 6 July 2021.
  2. ^ Willens, Max (10 November 2020). "'Help us solve goals that we can't solve in person': How Industry Dive soared revenue as B2B budgets migrated to digital". Digiday. Retrieved 4 July 2021.
  3. ^ Health, Thomas (14 April 2017). "A boring business that Warren Buffett would love". Washington Post. Retrieved 4 July 2021.
  4. ^ "Industry Dive". Securities and Exchange Commission. Retrieved 4 July 2021.
  5. ^ Dool, Greg (5 September 2019). "PE Firm Acquires Majority Stake in Industry Dive". Folio. Retrieved 6 July 2021.
  6. ^ "DCA Live 2020 Red Hot Companies". DCA Live. Retrieved 6 July 2021.
  7. ^ "Industry Dive acquires CFO.com". www.industrydive.com. Retrieved 30 March 2023.
  8. ^ O'Reilly, Lara. "Industry Dive built a profitable media company on B2B news — now it's acquiring CFO.com and expanding its finance coverage to capitalize on a jittery market". Business Insider. Retrieved 6 July 2021.Fischer, Sara (28 July 2020). "Industry Dive's first big acquisition". Axios. Retrieved 6 July 2021.
  9. ^ "Industry Dive acquires PharmaVOICE to broaden audience reach, continue expansion goals".
  10. ^ "Informa plc completed the acquisition of Industry Dive, Inc. from Falfurrias Capital Partners, LP". Market Screener. Retrieved 2022-12-23.
  11. ^ "Industry Dive to be acquired by Informa PLC". Market Dive. Retrieved 2022-12-23.
  12. ^ "Publications". Industry Dive. Retrieved 12 August 2023.
  13. ^ "2021 Azbee Awards of Excellence". American Society of Business Publication Editors. Retrieved 6 July 2021.
  14. ^ "Top Workplaces 2020". The Washington Post. Retrieved 6 July 2021.
edit