Marco Camisani-Calzolari

Marco Camisani-Calzolari (born March 1969) is an Italian, naturalised British university professor, author and television personality specialising in digital communications, transformation and Artificial Intelligence.

Marco Camisani-Calzolari
BornMarch 1969 (age 55)
Milan, Italy
Occupations
  • University Professor
  • Digital philosopher
  • Cyberhumanist
  • Member of Coordination Committee for strategies on the use of Artificial Intelligence
  • TV personality
  • Government Advisor
  • Writer
  • Academic Scientific advisor
  • Guest Lecturer
  • Adjunct Professor and Course Chairman
  • Keynote Speaker
  • Digital advisor
Known for
Board member ofImperial College Advisory board
Websitehttps://camisanicalzolari.co.uk

Camisani-Calzolari was born in Milan, Italy where he began his television career co-hosting on local provider LA7 in (2001) and later Sky Italia (2004).[1] In 2008 Camisani-Calzolari moved to the UK where he founded multiple digital start ups.[2] He is now a naturalised British citizen and was awarded the "Freedom of the City of London" honouring life-time achievement in June 2022. [3] Camisani-Calzolari is now based in the UK but still holds business interests in Italy[2] where he is 'Scientific Coordinator' for the Masters programme in 'Science and Health Communication' at the Universita’ San Raffaele of Milan.[4]

Camisani-Calzolari is now an established academic, dubbed the 'digital renaissance man',[5] whose research caught international attention in 2012 after creating an algorithm claiming to identify real Twitter users from fake users of 'bots'.[6] Since publishing his findings from this algorithm in 2012 Camisani-Calzolari has produced a series of literature on modern digital media trends and sociological attitudes to social media including Cyberhumanism (2023) and The Fake News Bible (2018).[7]Camisani-Calzolari now works in a professional capacity to advise the Italian government and police force on ethical AI use and digital safety. [8][9]

Alongside his academic career, Camisani-Calzolari became a presenter on Italian television and radio covering communications and technology. His first major role came as host of the digital-advice programme 'Pronto Soccorso Digitale" on the Italian public television network RAI 1 in 2014.[10] However, Camisani-Calzolari is now best known for hosting the digital section of news show Striscia la Notizia.[11][12][13]

Academic career edit

Camisani-Calzolari began his academic career at the Università Statale di Milano in 2007,[12] until chairing a course on Corporate Communication and Digital Languages at the IULM University of Milan between 2007 and 2010.[14] During this time Camisani-Calzolari published his first written work under the title 'Impresa 4.0'.[15]

After moving to London, Camisani-Calzolari focussed on a number of digital start-ups[2] including 'Digitalevaluation ltd' where he would publish the results of his Twitter algorithm study.[16] Following its publication Marco accepted a role as Affiliate Practitioner at the Centre for Culture Media & Regulation (CCMR), University of Brunel London, [12] and subsequently another role at a British University as Lecturer in Digital Communication at the LCA Business School[17]

Camisani-Calzolari then returned to the Italian academic scene as a lecturer on Interactive Digital Communication at the University of Milan (Universita Statale di Milano)[16] before holding a series of roles at the European University of Rome between 2017 and 2023 including Adjunct Professor and Chair at the course in Digital Communication and Scientific Director of the course in Digital Transformation. During this time Camisani-Calzolari published "The Fake News Bible" in 2018.[18] Camisani-Calzolari is now a member of the Advisory Board, ImpreSapiens Research Center, Sapienza Università di Roma,[12] and the 'Scientific Coordinator' for the Masters programme in 'Science and Health Communication' at the Universita’ San Raffaele of Milan.

Twitter fake followers study edit

In 2012, Camisani-Calzolari's research came into the focus of the public eye following the publication of his findings in a study analysing the followers of high-profile public figures and corporations.[16] Camisani-Calzolari developed a computer algorithm claiming to be able to distinguish real followers from computer-generated "bots". The algorithm compiled data correlative of human activity such as having a name, image, physical address, using punctuation and cross-account activity. Genuine Twitter users were considered to have written at least 50 posts and possessed over 30 followers themselves.[19] Based on this algorithm multiple figureheads and corporations came under scrutiny for alleged 'follower-buying'.[6] [2]

Publications edit

Camisani-Calzolari is best for known for his work in improving accessibility to digital and tech solutions for everyday business and personal use. His work in disseminating advice on digital and communications threads has been included in several written and online publications including: Cyberhumanism (2023) The Fake News Bible (2018), First Digital Aid for Business (2015), The Digital World (2013), Escape from Facebook (2012), Enterprise 4.0. Camisani-Calzolari was also the subject of a University College London (UCL) case study titled Marco Camisani-Calzolari: the Digital Renaissance Man. [5]

Government work edit

Camisani-Calzolari has recently complimented his academic work with a series of advisory and consultancy positions in the Italian Government: member of the new Coordination Committee on Artificial Intelligence at the Presidency of the Council of Ministers, (2023–present),[8] an advisor in Digital Skills and Designer of initiatives for disseminating digital knowledge for the 'Dipartimento per la trasformazione digitale' (Department for Digital Transformation) in the Government of Italy (2023–present), [20] and the official spokesperson for the State Police as a disseminator for the prevention of digital threats. Here he explains criminal cases to the public and gives suggestions on how to avoid digital scams (2023–present).[9]

Television work edit

Camisani-Calzolari is a well-known public figure in Italian television.[7][better source needed] His most notable role is leading the digital segment for Striscia la Notizia, an Italian satirical television program on the Mediaset-controlled Canale 5.[11][21]

On the Italian public news network RAI 1, Camisani-Calzolari has been a regular contributor covering digital affairs. He has presented on weekly segments that include: RAI 1 – Digital First Aid (TV Program – 2014 to 2017) aired every Saturday in the program "Uno Mattina" as a digital expert; RTL 102.5 – Technology Space (Radio Program – 2012 to 2017) every Thursday in the morning news program as a digital expert (100 episodes from 2012 to 2017); DIGITALK Talkshow (2004) as host of Digitalk, the first Italian talk show on Digital technologies, broadcast daily at 11pm on "SKY channel 817", on the website, and on UMTS TIM mobile phones; Misterweb (TV Program – 2001 to 2002), he presented the TV program “MisterWeb”, an entertainment show about the Internet, funny videos, and digital culture, broadcast every Saturday at 7:30 pm on "LA7".[13][22][23]

Recently, Camisani-Calzolari featured alongside his son in an advertising campaign headed by the Department for Digital Transformation (Government of Italy), in Collaboration with the Ministry of the Interior in order to promote the use of Electronic Identity Cards (CIE), enabled by the CIE ID app, as a tool for accessing the digital services of the Italian public administration.[24]

References edit

  1. ^ "Forum della Comunicazione Digitale 2011: Marco Camisani Calzolari". RAI News. Retrieved 3 February 2024.
  2. ^ a b c d Vogt, Andrea (22 July 2012). "Hot or bot? Italian professor casts doubt on politician's Twitter popularity". Guardian. Retrieved 10 September 2023.
  3. ^ City Of London Corporation. "Mr. Chamberlain's list of applicants for the Freedom of the City:-" (PDF). Retrieved 26 January 2024.
  4. ^ "List: Teachers". Scientific Coordinator” of the Master in Communication of Science and health by UniSR, Universita’ San Raffaele of Milan. Retrieved 15 April 2024.
  5. ^ a b Paolo Taticchi, Melina Corvaglia-Charrey. "Marco Camisani-Calzolari: The Digital Renaissance Man". UCL school of management.
  6. ^ a b Polleschi, Ilaria. "Robots crowd Twitter brand profiles: study". Reuters. Retrieved 10 September 2023.
  7. ^ a b "Marco Camisani Calzolari: IMDB profile". IMDB Biography. IMDB. Retrieved 3 February 2024.
  8. ^ a b Garofalo, Luigi (24 October 2023). "IA Committee, the names of the 13 members appointed for Palazzo Chigi by Undersecretary Butti". Retrieved 22 November 2023.
  9. ^ a b "Postale: campagna di prevenzione sui rischi della Rete". Polizia di stato. Italian State Police official website. Retrieved 11 September 2023.
  10. ^ Medici, Giana (2 March 2016). "Camisani Calzolari: «Con Piacentini finisce l'era dei Gattopardi digitali»". EconomyUp. Retrieved 3 February 2024.
  11. ^ a b "Striscia La Notizia: Marco Camisani-Calzolari". Striscia La Notizia. Retrieved 10 September 2023.
  12. ^ a b c d "Marco Camisani-Calzolari: Pavia" (PDF). Retrieved 11 September 2023.
  13. ^ a b "UnoMattina". RAI 1. Retrieved 11 September 2023.
  14. ^ "MEMBERS OF THE SCIENTIFIC COMMITTEE". Fondazione Comunica. Retrieved 25 January 2024.
  15. ^ Giacomazzi, Franco; Calzolari, Marco Camisani (2008). Impresa 4.0. Marketing e comunicazione digitale a 4 direzioni. ISBN 978-88-7192-505-9. Retrieved 3 February 2024.
  16. ^ a b c Squires, Nick (23 July 2012). "Human or 'bot'? Doubts over Italian comic Beppe Grillo's Twitter followers". Telegraph. Retrieved 10 September 2023.
  17. ^ "marco camisani calzolari – CIM – Università di Pavia" (PDF). Retrieved 25 January 2024.
  18. ^ "Books by Marco Camisani Calzolari". Good Reads. Retrieved 3 February 2024.
  19. ^ C.S.W. "Beware the tweeting crowds". The Economist. Retrieved 10 September 2023.
  20. ^ Cruciani, Alessia (2 March 2023). "Spid? The electronic identity card is more secure." The plan of Alessio Butti, undersecretary for Innovation". Corriere Della Serra. Retrieved 10 September 2023.
  21. ^ "Marco Camisani Calzolari: inviato". Striscia la Notizia. Retrieved 2021-12-07.
  22. ^ Guimaraes, Celia (18 July 2014). "Quelllo Scritore e un bot". RAI News. Retrieved 11 September 2023.
  23. ^ Com, Red (5 December 2014). "Marco Camisani Calzolari in tv con l'alfabetizzazione digitale". PrimaPress.IT. Retrieved 11 September 2023.
  24. ^ "The Electronic Identity Card". Ministry of the Interior. Retrieved 15 April 2024.