Leading Edge Group is an Australian-owned consumer electronics buying group with retail shopfronts. It began in 1986 as Electronic Enterprises.

Leading Edge Group
Company typePrivate
Industry
Founded1986
HeadquartersChatswood, New South Wales
Australia
Key people
Charlie Davey (CEO)
Websitewww.leadingedgegroup.com.au

History

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In 1997, a range of buying groups consolidated under the brand name of the Leading Edge Group, making it one of the largest retail entities in Australia.[citation needed] Leading Edge Group is a global organisation operating in two major sectors; buying group management and sales channel management across Australia, New Zealand and the United Kingdom.[citation needed]

In December 2023, Leading Edge Retail promoted Charlie Davey to CEO of its Australian operation following the resignation of Lee Scott.[1]

Leading Edge Group New Zealand

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Leading Edge Group New Zealand was a sales and marketing channel management company. They had previously partnered with large corporates such as Genesis, The Yellow Group and Spark, offering sales and marketing services to SME's across an array of productised services. Leading Edge Group entered the New Zealand market by acquiring 15 retail and business outlets and became the largest independent channel partner for Spark New Zealand. As part of the Global Leading Edge Group, they provided mobility, landline, broadband and ICT related products and services. Leading Edge Group also worked on the sales and support channel role for n3.[citation needed]

Leading Edge Group Electronics

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Leading Edge Group Electronics is a buying group of around 48 former Dick Smith Electronics (DSE) stores. These privately owned resellers changed suppliers in a major move against Australian electronics giant DSE in October 2004 after the resellers were informed that their contracts would not be renewed and in many instances that a DSE company owned store would be opening in the town in competition with them.[2][3][4]

Leading Edge Group UK

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In the UK, Leading Edge Group operates as an outsourced sales team for BT, providing sales management and execution in the B2B marketplace across 9% of the UK.[citation needed]

References

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  1. ^ "Leading Edge Retail promotes Charlie Davey to CEO". CRN Australia. Retrieved 25 March 2024.
  2. ^ "Disenchanted Dick Smith franchisees join Leading Edge". CRN Australia. 12 August 2004. Retrieved 5 March 2008.
  3. ^ "Leading Edge poaches Dick Smith management team". CRN Australia. 13 August 2004. Retrieved 5 March 2008.
  4. ^ "Success not enough to keep Dick Smith stockist from staying open". SMH.com.au. 12 August 2004. Retrieved 5 March 2008.
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