The Fitbit was first launched in the year of 2007 by the founders of Fitbit, James Park and Eric N. Friedman. These co-founders "realized that sensors and wireless technology had advanced to a point where they could bring amazing experiences to fitness and health" ("Designer", n.d., para 2). Founders Park and Friedman describe their Fitbit team as "a passionate team dedicated to health and fitness who are building products that help transform people's lives. We believe you're more likely to reach your gorals is you're encouraged to have fun, smile, and feel empowered along the way" ("Designer", n.d., para 1). In compliance with their mission "to empower and inspire you to live a healthier, more active life. We design products and experiences that fit seamlessly into your life, so you can achieve your health and fitness goals, whatever they may be" ("Designer", n.d., para 3) the journey to create a wearable smart activity tracker begun.The Fitbit has influenced many especially athletes, trainers and role models. With the SmartTrack, PurePulse and Sleep tracking features. These three features allows you to track your exercises, duration of sleep, and your heat rate. Some new features introduced to Fitbit over the years are : built in GPS, advanced sensors, smart notifications like text alerts, emails, or phone calls.



References: Designer. (n.d.). Retrieved February 09, 2018, from https://www.fitbit.com/about