Sal Hepatica is the name of a mineral salt laxative that was produced and marketed by Bristol-Myers from its inception in 1887, becoming its first nationally recognized product in 1903, until 1958. When dissolved in water, it was said to reproduce the taste and effect of the natural mineral waters of Bohemia.[1]
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Composition and mechanism of action edit
The product was composed of Glauber's salt (sodium sulfate), baking soda (sodium bicarbonate), tartaric acid, common salt (sodium chloride), sodium phosphate and traces of lithium carbonate and water.[2] It was marketed as a saline laxative and alkalinizing agent.[3][2] In the latter role it was recommended for dissolving uric acid in gout and "rheumatism", and for various other stomach, liver, and kidney disorders.[2]
See also edit
- Epsom Salt A Magnesium sulfate salt marketed as the active ingredient in the water from Epsom
References edit
- ^ Blake, Hannah. "A history of... Bristol-Meyers Squibb". pharmaphorum. pharmaphorum media limited.
- ^ a b c "Science and Sal Hepatica". JAMA. 114 (12): 1082–1083. 1940. doi:10.1001/jama.1940.02810120054015.
- ^ "They all took a laxative. But that did only half the job". Bristol-Myers (advertisement). 1935.
External links edit
- Collection of mid-twentieth century advertising featuring Sal Heptica from the TJS Labs Gallery of Graphic Design.
- https://www.flickr.com/photos/internetarchivebookimages/14598496190/ book scan of a bottle of Sal Hepatica from 1889
- http://www.old-time.com/commercials/1930%27s/Smile.html co-marketing of Ipana and Sal hepatica in the 1930s