Al Wadi Al Akhdar (Arabic: الوادي الأخضر, lit. 'The Green Valley') is a Lebanese food brand. It was founded in 1979 and has a presence in more than 25 countries.[1][2][3] Al Wadi Al Akhdar product range includes over 150 products in 15 food categories, mostly within the Lebanese and Middle Eastern cuisine categories. The brand is part of the Obégi Group.[4][5]
 | |
| Company type | Private |
|---|---|
| Industry | Food manufacturing |
| Founded | 1979 |
| Founders | Bechara Obegi & Frank Farage |
| Headquarters | Beirut , Lebanon |
| Website | www |
History edit
- In 1979, Al Wadi Al Akhdar was founded by Bechara Obegi and Frank Farage during the Lebanese Civil war. The brand launched three products onto the market: Hummus Tahini (حمص طحيني)Ful Medames(فول مدمس) & Chickpeas.
- In 1980, the brand introduced canned vegetables into the Lebanese market. That same year, their traditionally-roasted Baba Ghanoush (بابا غنوج) was released.
- In 1992, Al Wadi Al Akhdar launched frozen vegetables in Lebanon.
ISO edit
Al Wadi Al Akhdar received the Lebanese ISO 9001 certification during the late 90s and the Lebanese ISO 22000 certification in 2018.
References edit
- ^ "New plant planned for Alwadi Al Akhdar". BusinessNews.com.lb. Retrieved 28 October 2020.
- ^ "Wadi al-Akhdar lance son hommos frais en Europe - Sibylle Rizk". Commerce du Levant (in French). 28 December 2015. Retrieved 28 October 2020.
- ^ "Al-Wadi al-Akhdar ferme son usine de Nahr el-Mott - Alfred Acar". Commerce du Levant (in French). 12 November 2018. Retrieved 28 October 2020.
- ^ "Al-Wadi al-Akhdar : une marque d'huile d'olive libanaise - Muriel Rozelier". Commerce du Levant (in French). 1 March 2012. Retrieved 28 October 2020.
- ^ "Crash aérien : le groupe Obégi perd un de ses leaders". L'Orient-Le Jour. 23 October 2014. Retrieved 28 October 2020.