Macron (sportswear)

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Macron S.p.A. is an Italian sporting apparel company, based in Crespellano, Bologna. It is considered a European leader in the production of active sportswear.^[1]

Macron S.p.A.

Company type	Private
Industry	Textile
Founded	1971; 53 years ago (1971)
Headquarters	Crespellano, Bologna , Italy
Area served	Worldwide
Key people	Francesco Bormioli (President) Gianluca Pavanello (CEO)
Products	Sportswear Sports equipment
Revenue	€ 97.8m (2018)
Number of employees	320
Website	macron.com

Macron operates in three main business areas:

Teamwear: for football, basketball, rugby, volleyball, baseball, handball, five-a-side football, and running.
Merchandising: official kits, free-time apparel, and accessories for the supporters of Macron's sponsored clubs.
Leisurewear: sports-inspired apparel for those wishing to wear Macron off the field.^[1]

History

Persepolis' first kit in 2014-15

Macron was founded in 1971 as a distributor of American sportswear brands in Italy.^[1] A major expansion of the organization took place in 1994, coincident with relocation and consolidation to Crespellano.^[1]

Macron began providing teamwear to professional football in 2001, its first contract being with Bologna.^[1] Expansion beyond the domestic Italian market began in 2005.^[1]

In 2014, Macron secured a four-year agreement with Bolton Wanderers for naming rights to their home stadium, resulting in renaming in July 2014 to Macron Stadium.^[2] Macron supplanted Reebok as the stadium namesake, and will provide the club's kit.^[2]

Corporate governance

As of 2014^[update], Macron's chief executive officer (CEO) was Gianluca Pavanello.^[3] and the company's president was Francesco Bromioli.^[4]

Sponsorships and customers

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Macron sponsors or makes a variety of organizations, teams and, events. In many cases, the wording of published accounts does not make a clear demarcation between a case where a team has purchased kit (aka uniforms or strip) versus those whose kit has been provided as a matter of sponsorship. The following is a partial list of these sponsorship/customer relationships.^{[citation needed]}

Associations

Australian rules football

Port Adelaide

Baseball

Basketball

National teams

Club teams

Cricket

National teams

Esports

Team BDS

Football

International confederations

UEFA (Referee kits only)
CONCACAF (Referee kits only)

International competitions

African Football League

National teams

Africa

Congo
Comoros
Equatorial Guinea (From 2024)
Niger
South Sudan

Asia

Americas

Europe

Oceania

Tahiti

Domestic leagues

Referees

Macron is also the official referee kits supplier for the leagues:

Club teams

Albania

Algeria

MC El Bayadh
MC Oran
NC Magra
Paradou AC
USM Alger (From 2023-2024 season)

Angola

Armenia

Aruba

Estrella

Australia

Austria

Bahrain

Belgium

Belarus

Bosnia and Herzegovina

Bulgaria

Cameroon

Canon^[8]

Canada

Chile

Croatia

HNK Hajduk Split (Until 2024-2025 season)
NK Hrvatski Dragovoljac
NK Karlovac
NK Lokomotiva Zagreb
HNK Segesta
NK Zagreb

Cyprus

Czech Republic

FC Viktoria Plzeň

Denmark

AaB

Egypt

Nogoom

England

Ethiopia

Saint George

Finland

MyPa (From 2021-)

France

Georgia

Dinamo Batumi^[11]
Torpedo Kutaisi (From 2023-2024 season)

Germany

Gibraltar

Greece

Hong Kong

Hungary

Iceland

Ireland

Italy

Ancona
Bologna (since 2001)
Casale
Carpi
Delta Calcio Rovigo
Fermana
Giana Erminio
Gavorrano
Giacomense
Grosseto
Livorno
Padova
Piacenza
Reggiana
Riccione United
Sampdoria
Savona
Spal
Seregno
Trapani
Treviso
Tritium C. 1908
Udinese (Until 2023-24)
Varesina
Vigor Senigallia
Vis Pesaro
Bardolino (women's football)
Chiasiellis (women's football)
ASD Riviera di Romagna (women's football)
Zensky Padova Femminile (women's football)

Japan

V-Varen Nagasaki

Kazakhstan

Caspiy

Kosovo

Kuwait

Al-Arabi SC

Latvia

Jelgava

Lebanon

Salam Sour

Lithuania

Luxembourg

Differdange

North Macedonia

Malawi

Be Wanderers

Mali

Djoliba

Malta

Morocco

The Netherlands

Norway

Northern Ireland

Oman

Poland

Lech Poznań
Wisła Kraków
Widzew Łódź (From 2023-2024 season)

Portugal

Romania

Russia

Inter Cherkessk

Rwanda

Saudi Arabia

Al-Taawoun (From 2023-2024 season)

Scotland

Serbia

Slovenia

Somalia

Raadsan

Slovakia

South Korea

Spain

Sweden

MD FF Köping

Switzerland

Tahiti

Tunisia

Turkey

Ukraine

United Arab Emirates

United States

Miami FC

Uzbekistan

Wales

Futsal

Domestic Leagues

Club teams

Sporting CP

Handball

National teams

Club teams

Rugby Union

National teams

Club teams

Rugby League

Weightlifting

Italy

Volleyball

National teams

Algeria (men's team)
Bahrain (men's team)
Chile (men's team)
Estonia (Only warm tracksuit)
Kazakhstan

Club teams

Wheelchair power hockey

Warriors Viadana Wheelchair Hockey

Wrestling

References

^ ^a ^b ^c ^d ^e ^f Staff (24 Apr 2014). "Macron who? Bolton Wanderers' new stadium sponsor is one of Europe's top sportswear companies". The Bolton News.
^ ^a ^b "BWFC strike stadium and kit deal with Macron" (Press release). Bolton Wanderers. 25 Apr 2014.
^ "Gianluca Pavanello". Bloomberg. Retrieved 12 Feb 2015.
^ "Francesco Bormioli, Macron SpA". Bloomberg. Retrieved 12 Feb 2015.
^ "Macron ще облича националните отбори по футбол на България".
^ "No More Adidas - Georgia Sign Macron Deal".
^ "Novo uniforme da arbitragem da CBF é lançado em parceria com a Macron".
^ "MACRON NUOVO PARTNER TECNICO DEL CANON SPORTIF DE YOUNDÉ".
^ "Accrington Stanley Sign New Kit Deal with Macron - No More Adidas".
^ "No More Avec - Bradford City Announce Macron Deal".
^ "Dinamo Batumi Sign Macron Deal to Celebrate Centenary - No More Errea".
^ "Dee sign with Macron". 14 January 2019.
^ "Motherwell confirm deal with Macron". 28 April 2014.
^ "Queen's Park: New kit supplier". 20 June 2022.
^ "St Johnstone 19-20 Home and Away Kits Revealed".
^ [https://www.footyheadlines.com/2024/06/no-more-adidas-osasuna-signs-macron-kit-deal.html No More Adidas: Osasuna Signs Macron Kit Deal
^ "Basel to Leave Adidas for Macron After 10 Years".
^ "FC Thun 19-20 Home & Away Kits Released".

External links

Wikimedia Commons has media related to Macron (company).

Official website

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