It's Now or Never is a British game show, hosted by Phillip Schofield that aired on ITV, for a period of two episodes.
| It's Now or Never | |
|---|---|
| Presented by | Phillip Schofield |
| Country of origin | United Kingdom |
| Original language | English |
| No. of series | 1 |
| No. of episodes | 2 |
| Original release | |
| Network | ITV |
| Release | 26 July – 30 December 2006 |
Episodes edit
The first episode was broadcast on 22 July 2006, and was notable for featuring a live marriage proposal. The second episode was eventually broadcast on 30 December 2006, which focused on a woman called Louise Holliday, desperate to prove to her closest friend, who has been fighting a serious illness - how much she cares about her.
Cancellation edit
The series was cancelled after airing only one episode, as a result of poor ratings - 1.7 million saw the programme in its Saturday night prime time slot.
With low ratings, ITV decided to replace the following week's episode, 29 July 2006, with a repeat of outtakes show It'll Be Alright on the Night.
See also edit
External links edit
- It's Now or Never at IMDb
- BBC article on the shows cancellation
- Article on the programme from The Stage
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