Edelweiss was a Swiss monthly women's magazine published in Zürich, Switzerland. The magazine was part of Ringier. It was among the best-selling women's magazines of Switzerland.[1] It was in circulation between 1998 and 2015.
| Categories | Women's magazine |
|---|---|
| Frequency | Monthly |
| Publisher | Ringier AG |
| Founded | 1998 |
| Final issue | 2015 |
| Company | Ringier |
| Country | Switzerland |
| Based in | Zürich Lausanne |
| Language | German |
History and profile
editEdelweiss was launched by the media company Ringier Romandy in 1998.[2] The magazine was published on a monthly basis.[2] It was headquartered in Zurich and was printed in German.[3] Later its headquarters was moved to Lausanne.[4]
Laurence Desbordes was appointed editor in chief in 2005.[2] In 2008 a sister magazine of Edelweiss, Edelweiss Men, was started.[5] In 2013 Edelweiss sold 19,048 copies.[4] In 2014 its readers were 62,000.[6]
In May 2014 Alexandre Lanz was named as the editor-in-chief of the magazine.[6] In 2015 Edelweiss merged into Bolero, its sister magazine.[3]
References
edit- ^ Gianni Haver; Robert Middleton (15 April 2015). Swissness in a Nutshell. Schwabe AG. p. 23. ISBN 978-3-905252-64-4.
- ^ a b c "Das Magazin EDELWEISS in neuem Gewand". Ringier (in German). 28 April 2011. Retrieved 14 April 2017.
- ^ a b "Bei Ringier fusioniert Westschweizer Frauenzeitschrift "Edelweiss" mit "Bolero"". Neue Zürcher Zeitung (in German). Lausanne. 2 March 2015. Retrieved 14 April 2017.
- ^ a b "Edelweiss rate card 2014" (PDF). G+J Media. Retrieved 14 April 2015.
- ^ "Ringier Romandie lanciert neues Männermagazin «Edelweiss Men»". Klein Report (in German). 25 April 2008. Retrieved 10 August 2023.
- ^ a b "Le mensuel Edelweiss, sous sa forme actuelle, va disparaître cet été". RTS (in French). 4 May 2015. Retrieved 5 September 2022.
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