Zee Tamil is an Indian Tamil language general entertainment pay television channel owned by Zee Entertainment Enterprises.[2] The channel started broadcasting on 2008 and is available internationally.[3] The channel broadcasts from Guindy, Chennai, Tamil Nadu.[4]

Zee Tamil
Zee Tamil.jpeg
CountryIndia
Broadcast areaTamil Nadu
HeadquartersChennai, Tamil Nadu, India
Programming
Language(s)Tamil
Picture format1080i HDTV
(downgraded to letterboxed 576i for the SDTV feed)
Ownership
OwnerZee Entertainment Enterprises
Key peopleSiju Prabhakaran (South Cluster Head) Ramanagirivasan (Business Head) Sairam (Commissioning Lead)
Sister channelsList of Zee Entertainment channels
History
Launched12 October 2008; 13 years ago (2008-10-12)[1]
Links
WebsiteZee Tamil
Availability
Terrestrial
Verizon VisionChannel 759 (HD)
Cable
Asianet Digital TVChannel 206 (SD)
Channel 805 (HD)
Kerala Vision Digital TVChannel 64 (SD)
Channel 884 (HD)
SCVChannel 096 (SD)
Channel 906 (HD)
TCCLChannel 5 (SD)
Channel 803 (HD)
DigiconChannel 116 (SD)
Channel 903 (HD)
Satellite
Dish TV & d2hChannel 2863 (SD)
Channel 2862 (HD)
Tata SkyChannel 1510 (HD)
Channel 1511 (SD)
Airtel Digital TVChannel 751 (SD)
Channel 752 (HD)
Sun DirectChannel 53
AstroChannel 223 (HD)
Zuku TV (Kenya)Channel 952

Zee Entertainment Enterprises also launched a full Tamil movie channel named Zee Thirai in 2020.[5]

HistoryEdit

Zee Tamil was launched on 12 October 2008 as the third south Indian channel after Zee Telugu and Zee Kannada. It was launched under Zee Entertainment Enterprises.[6]

In Canada, the channel is distributed by Ethnic Channels Group.[7]

Zee Tamil went on a revamp with an update in its on-air graphics on 15 October 2017, along with the launch of a high-definition feed with Tamil film actress Jyothika as the brand ambassador.[8] The rebranding coincided with the Zee Network's silver jubilee celebrations where all the network channels donned a new look.[9]

On 19 September 2018, Astro Added "Samrat" Pack Customers, Zee Tamil HD (Channel 232) and purchase until October 2018.[10]

On 19 January 2020, its siblings channel Zee Thirai was launched, which airs non-stop Kollywood films.[11] This Movie Channel was released by actor Kamal Haasan at the grand stage of Zee Cine Awards Tamil (2020).[12]

LogosEdit

ProgrammingEdit

Zee Tamil programming includes serials, spiritual shows, cookery, talk shows, musical shows, movies and events. It telecasts fantasy and romance serials. Among those, Sembaruthi recorded the top position in TRP serial ratings, at 1st place in Tamil Nadu serial ratings (urban+rural) for 24 weeks non-stop breaking Sun TV's history. Yaaradi Nee Mohini and Oru Orula Oru Rajakumari were at Top 10 positions. Zee Tamil also telecasts reality shows like Dance Jodi Dance, Genes, Sa Re Ga Ma Pa Seniors, Survivor Tamil, Tamizha Tamizha and Rockstar.[13][14]

ChannelsEdit

Channel Category SD/HD Availability Notes
Zee Tamil General Entertainment SD+HD
Zee Thirai Movies SD+HD HD Version Launched 5th sept

RatingsEdit

In 2017, after the channel went through a complete revamp the shares rose from 5% to between 13% and 15% in that year. Making Zee Tamil the second most watched Tamil television channel.[15][16]

ReferencesEdit

  1. ^ "Zee launches Tamil channel". Outlook. India. Retrieved 6 August 2017.
  2. ^ "Zee Tamil goes for the kill as churn grows". Business Standard.
  3. ^ "StarHub launches StarHub TV d'Lite offer". www.telecompaper.com.
  4. ^ "HYPPTV Celebrates Its 7th Year Anniversary With the Introduction of 7 New Channels". Tm.com.my. Retrieved 31 August 2018.
  5. ^ "Zee to launch 24-hour Tamil movie channel". The Hindu.
  6. ^ "Zee launches Tamil channel". financialexpress.com. Retrieved 22 April 2014.
  7. ^ "Tamil channel, ZEE Tamizh launches in Canada". Biz Asia.
  8. ^ "Actor Jyothika to endorse Zee Tamil". The Economic Times.
  9. ^ "Zee Tamizh re-brands with new logo, tagline and shows to create fresh brand identity". Exchange4media.com. Retrieved 16 October 2017.
  10. ^ "Astro shuts down Zee Tamil HD (CH232) barely 6 months after launch". Varnam.my. Retrieved 14 March 2019.
  11. ^ "Zee Enterprises to launch Tamil movie channel Zee Thirai". Outlookindia.com. Retrieved 18 January 2020.
  12. ^ "#OneYearAnniversary". Zee Thirai. 19 January 2021. Retrieved 20 January 2021.
  13. ^ "Zee Tamil launches music reality show Rockstar - Exchange4media". Indian Advertising Media & Marketing News – exchange4media. Retrieved 15 June 2021.
  14. ^ "Rockstar Show Announcement: Gear Up for a Musical Ride With Devi Sri Prasad". ZEE5 News. 18 March 2021. Retrieved 15 June 2021.
  15. ^ "Battle for cable TV market: Sun rules in Tamil Nadu but success of Star Vijay's Bigg Boss, Zee, shows churn happening". The Financial Express.
  16. ^ "Zee Tamil goes for the kill as churn grows". Business Standard.

External linksEdit