Zee TV is a Hindi language general entertainment channel owned by the Essel Group. It is associated with several other sister channels which provide services in Hindi, English and several regional languages of India. In 1992, the Empire Holding Ltd company of the Essel Group was converted into Zee Telefirms Ltd (later renamed to Zee Entertainment Enterprises) as part of the Essel Group venture into mass media and entertainment.[1] The chairman of the group is Subhash Chandra, who is a Bharatiya Janata Party backed member of the Rajya Sabha.[2] Zee TV was launched on 2 October 1992 as the flagship channel of the company. The channel was the first Hindi language subscription channel in India.[3]

Zee TV
Zee TV-2018.png
Launched2 October 1992; 27 years ago (1992-10-02)
Owned byZee Entertainment Enterprises
Parent: (Essel Group)
Picture format1080i HDTV
(downscaled to letterboxed 576i for the SDTV feed)
SloganYeh Hai Zee TV (1992-2005)
Celebrating 10 Years of Zee TV (2002)
Yeh Hai Aapka Zee TV (2005-2008)
Har Pal Banaye Ek Naya Rishta (2008-2011)
Umeed Se Saje Zindagi (2011-2014)
Har Lamha Nayi Umeed (2014-2017)
Aaj Likhenge Kal (2017-)
HeadquartersMumbai, Maharashtra, India
Sister channel(s)
Digital terrestrial televisionChannel slots vary on each city
Airtel digital TV(India)Channel 108 (SD)
Channel 109 (HD)
(Mauritius & Réunion)
Channel 142 (SD)
Channel 452
Dish Home
Channel 203 (SD)
Channel 902 (HD)
Dish Network
(United States)
Channel 694 (HD)
Dish TVChannel 118 (SD)
Channel 117 (HD)
Dialog TV
(Sri Lanka)
Channel 27
Sky (UK & Ireland)Channel 709 (SD)
Tata SkyChannel 143 (SD)
Channel 141 (HD)
Channel 128
Bell TV
Channel 679
Channel 452
Videocon d2h
Channel 103 (SD)
Channel 903 (HD)
(South Africa)
channel 452
channel 166 ( Zee World)
Reliance Digital TVChannel 209 (SD)
Channel 231 (HD)
Sun DirectChannel 308 (SD)
Channel 876 (HD)
Transvision (Indonesia)Channel 151 (as Zee Bioskop)
OSN (Middle East
& North Africa)
Channel 276
Real VU
Channel 183
Channel 181
(South Korea)
Channel 194 (as JTBC Zee TV)
Cable TV Hong KongChannel 851
Virgin Media (UK)Channel 809 (HD)
Channel 2
Verizon FiOS
(United States)
Channel 1753
iO Digital Cable
(United States)
Channel 1169
(United States)
Channel 336 and Channel 691
StarHub TV
Channel 125
Weststar TV
(Cayman Islands)
Channel 191
Channel 161
Channel 762
Virgin Media Ireland
Channel 808
In Digital
Channel 110
Channel 123 (Digital)
Destiny Cable
Channel 123 (Digital)
Shaw Cable
Channel 537
Flow Trinidad
(Trinidad and Tobago)
Channel 55
Channel 187
Asianet Digital (India)Channel 39
Spectrum (cable service)Channel 1533
now TV
(Hong Kong)
Channel 782
TalkTalk Plus TV
Channel 555
(United States)
Channel 3702
Singtel TV (Singapore)Channel 646
KabloTV (Turkey)Channel 152
Streaming media
Sling TV (United States)Internet protocol television
myTV Super
Channel 811


In 1992, the Empire Holdings Ltd of Essel Group was converted into the Zee Telefilms Ltd.[4] The Zee TV channel was launched as the flagship channel of the company.[5] The channel went on air for the first time on 1 October 1992. In 1993, it began operating as a 24/7 channel.[1]


The Zee Enterntainment Enterprises Ltd is the mass media company which operates the Zee Network. Zee TV is the flagship channel of the company. The Zee Network consists of a number channels in the genres of general entertainment, movies, lifestyle and travel.[6][7] The Zee Entertainment Enterprises also operates a number of channels under the brand of Living Entertainment[8] and the brand name "&".[9][10]

Zee channels

  • Zing: 24/7 Hindi language music channel. It was formerly branded as Zee Music and Music Asia.[11]
  • Zee Café: English language general entertainment channel.
  • Zee Cinema: 24/7 Hindi language movie channel.
  • Zee Action: Hindi language movie channel primarily featuring action movies.
  • Zee Bollywood: Hindi language movie channel primarily featuring bollywood movies.
  • Zee Classic: Hindi language movie channel primarily featuring classical bollywood movies.
  • Zee Anmol: Hindi language general entertainment channel.
  • Zee Anmol Cinema: Hindi language movie channel.
  • Zee Tamil: Tamil language general entertainment channel.
  • Zee Telugu: Telugu language general entertainment channel.
  • Zee Kannada: Kannada language general entertainment channel.
  • Zee Bangla: Bengali language general entertainment channel.
  • Zee Marathi: Marathi language general entertainment channel.
  • Zee Keralam: Malayalam language general entertainment channel.
  • Zee Sarthak: Odia language general entertainment channel.
  • Zee Punjabi: Punjabi language general entertainment channel.
  • Zee Thirai: Tamil language movie channel.
  • Zee Cinemalu: Telugu language movie channel.
  • Zee Picchar: Kannada language movie channel.
  • Zee Bangla Cinema: Bengali language movie channel.
  • Zee Yuva: Marathi language general entertainment channel, marketted towards younger generations.
  • Zee Talkies: Marathi language movie channel.
  • Zee Biskope: Bhojpuri language movie channel.

"&" channels

  • &TV: Hindi language general entertainment channel.
  • &pictures: Hindi language movie channel.
  • &xplor: Premium segment Hindi language movie channel.
  • &flix: English language movie channel.
  • &privé: Premium segment English language movie channel.

Living Entertainment channels

  • Living Foodz: 24/7 Hindi and English language food and lifestyle channel.
  • Living Travelz: 24/7 Hindi and English language travel channel.


The channel mostly airs content intended for family and coming-of-age generations ranging from comedy to drama.[12] It also aired reality shows such as Shabaash India,[13] Sa Re Ga Ma Pa,[14] I Can Do That,[15] India's Best Cinestars Ki Khoj,[16] and Dance India Dance.[17]

Programming blocks

Zee TV launched a Nickelodeon-branded programming block in 1999 as part of a distribution deal between Viacom International and Zee Entertainment Enterprises. It was replaced by a new Cartoon Network block in 2002.[18][19]

International feeds

  • Zee TV UK
  • Zee TV Middle East
  • Zee TV Russia
  • Zee TV Fiji
  • Zee TV Asia Pacific
  • Zee TV Australia
  • Zee TV New Zealand
  • Zee TV Africa
  • Zee TV Mauritius
  • Zee TV Caribbean
  • Zee TV USA
  • Zee TV Mexico
  • Zee TV Canada
  • Zee TV Brazil
  • Zee TV Europe
  • Zee TV Bangladesh
  • Zee TV South Asia


  1. ^ a b Bansal, Shuchi; Sheikh, Aminah (29 September 2012). "There and back again: Subhash Chandra and the Zee TV story". Livemint. Retrieved 26 February 2020.
  2. ^ Mohan, Archis (1 June 2016). "Subhash Chandra bets on BJP support for Rajya Sabha entry". Business Standard India. Retrieved 24 February 2020.
  3. ^ "Zee TV completes 23 years". afaqs news bureau. afaqs. 6 October 2015. Retrieved 19 December 2015.
  4. ^ "Zee Entertainment Enterprises History". The Economic Times. Retrieved 26 February 2020.
  5. ^ Singh, Suhani (21 August 2017). "Entertainment Inc.: The story of Zee, one of India's first Hindi satelite channels". India Today. Retrieved 26 February 2020.
  6. ^ "Zee Entertainment Enterprises". Moneycontrol. Retrieved 26 February 2020.
  7. ^ "ZEE Entertainment Corporate Website - Extraordinary Together". ZEE Entertainment Corporate Website. Retrieved 27 February 2020.
  8. ^ Malvania, Urvi (3 September 2015). "Essel launches Living Foodz". Business Standard. Retrieved 26 February 2020.
  9. ^ "Zee to launch movie channel under new brand '& pictures'". Business Line. 8 August 2013. Retrieved 26 February 2020.
  10. ^ "ZEE Entertainment launches new Hindi General Entertainment Channel '&TV' - Times of India". The Times of India. 22 January 2015. Retrieved 26 February 2020.
  11. ^ "Zee Muzic transforms itself into Zing". 1 April 2009. Archived from the original on 15 April 2009. Retrieved 17 June 2009.
  12. ^ "17 New serials are to be launched". IT Team. indianrelevision.com. 9 March 2001. Retrieved 19 December 2015.
  13. ^ Sapna, Nair (14 June 2006). "Action and adventure to rule Zee's prime slot". afaqs news bureau. afaqs. Retrieved 19 December 2015.
  14. ^ Prachi, Shrivastava (18 December 2014). "Zee TV hikes ad rates for Sa Re Ga Ma Pa Li'l Champs 5". afaqs news bureau. afaqs. Retrieved 19 December 2015.
  15. ^ "After Oye! It's Friday, Farhan Akhtar is returning to TV". Hindustan Times. 27 August 2015. Retrieved 5 September 2015.
  16. ^ "Zee launches star hunt 'India's Best Cinestars Ki Khoj'". Indiantelevision.com. 21 April 2004.
  17. ^ "DID Little Masters tops the flock; Zee slips back to No. 3". afaqs news bureau. afaqs. 4 May 2012. Retrieved 19 December 2015.
  18. ^ "ZEE TV TO LAUNCH NICKELODEON". 11 October 1999. Retrieved 21 June 2017.
  19. ^ "Cartoon Network block replaces Nick on Zee TV". 14 August 2002. Retrieved 19 September 2017.

External links