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The Miller Group Marketing Los Angeles

The Miller Group Advertising, Inc. is a digital advertising and marketing agency in Los Angeles. It was founded in 1990, by Renee Miller, the agency's president and creative director. The Miller Group is headquartered in Los Angeles, California. The agency has won many creative awards over the years, and has worked on a number of national brands, including Kenwood Electronics, Goodwill, RE/MAX, General Electric, and Anthem.

The Miller Group Advertising, Inc.
Company typeAdvertising agency
IndustryAdvertising Services/Agencies (54180)
Founded1990
FounderRenee Miller
Headquarters
Los Angeles
,
United States
Number of locations
Los Angeles, Dallas, New York
ServicesBrand Revitalization, Video Production, Strategy, Research, Digital, Creative, Media, Social Media, New Product Launches, Lead Generation
Number of employees
10
Websitemillergroupmarketing.com

History edit

Marketing specialist Renee Miller founded The Miller Group Advertising, Inc. in 1990. By 2004, Gary M. Bettman who was enjoying a professional background in the movie industry, joined The Miller Group. As a producer of feature films, he worked with stars like Billy Bob Thornton, Lorenzo Lamas, and Mark Cuban.[1] In 2007, the agency expanded its presence to Dallas and New York.[2]

Capabilities edit

The agency specializes in Brand Revitalization, Video Production, Strategy, Research, Digital, Creative, Media, Social Media, New Product Launches, and Lead Generation.[3]

On top of the day-to-day business, the agency's executives offer seminars, judge creative work[4][5] and give interviews to industry relevant magazines.[6][7][8]

Awards and achievements edit

Over the years The Miller Group Advertising, Inc. has received many awards and recognitions:

  • Consumer Magazine 2nd Place Color Page for the client Wolf Range[9]
  • One Show Award Silver for Consumer Magazine Color less than a Page for the client Wolf Range[10]
  • One Show Award Finalist for Consumer Magazine Black and White One Page for the client Gay Men's Chorus of Los Angeles[11]
  • The New York Festivals Silver Award for Newspaper Advertising for the client Woman to Woman Medical Center[12]

Literature edit

  • Advertising Club of Los Angeles: The 30th Annual Belding Awards, 1995, p. 98.
  • Communication Arts: Advertising Annual 41, Volume 42, Number 7, Menlo Park 2000, p. 166, ISSN 0010-3519.
  • Communication Arts: Design Annual 50, Volume 51, Number 5, Menlo Park 2009, p. 157, ISSN 0010-3519.
  • Michael R. Solomon: Consumer Behavior - Buying, Having, and Being, 7th ed., Pearson, Upper Saddle River 2006, p. 98, ISBN 0-13-218694-2.
  • The New York Festivals - The World's Best Work: International Print, Radio & Television Advertising Awards, Annual2, The New Yorks Festival, New York 1993, p. 249, ISSN 1076-3171.
  • The One Show: Judged to be Advertising's best Print, Radio, TV, Volume 16, RotoVision S.A., Mies 1994, p. 250, ISBN 0-929837-07-X.
  • The One Show: Judged to be Advertising's best Print, Radio, TV, Volume 18, RotoVision S.A., Crans-Pres-Celigny 1996, p. 28, ISBN 0-929837-10-X.

References edit

  1. ^ "Gary M. Bettman". IMDb. Retrieved 2023-01-13.
  2. ^ "New at Miller". August 1, 2007. Retrieved 2023-01-13.
  3. ^ The Miller Group: Expertise, TMG, August 01, 2020
  4. ^ "Ketchum | PR & Marketing Communications Consulting". Ketchum. Retrieved 2023-01-13.
  5. ^ AAF San Antonio: Meet the 2012 ADDY Judges, Steve Brand, January 18 , 2012 Archived 2012-04-21 at the Wayback Machine
  6. ^ Marketingsherpa: Special Report, How to market to the super rich, Dianna Huff, September 05 , 2006
  7. ^ Neon Tommy: Do You Use Your Cell Phone While Getting A Haircut?, Dave Paresh, November 04 , 2011
  8. ^ Seattle Pi: Time off, other perks keep workers motivated in summer, Joyce M. Rosenberg, July 22, 2007
  9. ^ Advertising Club of Los Angeles: The 30th Annual Belding Awards, 1995, p.98.
  10. ^ The One Show: Judged to be Advertising's best Print, Radio, TV, Volume 18, RotoVision S.A., Crans-Pres-Celigny 1996, p. 28, ISBN 0-929837-10-X
  11. ^ The One Show: Judged to be Advertising's best Print, Radio, TV, Volume 16, RotoVision S.A., Mies 1994, p.250, ISBN 0-929837-07-X
  12. ^ The New York Festivals - The World's Best Work: International Print, Radio & Television Advertising Awards, Annual 2, The New Yorks Festival, New York 1993, p.249, ISSN 1076-3171

External links edit

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