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TV3 is a commercial television channel. From 1997-2017, it was owned by Modern Times Group (MTG) and targeted a Lithuanian-speaking audience. In 2017, Providence Equity Partners bought TV3 (Baltics), and all sister channels and radio stations in Lithuania, Latvia and Estonia for 115 mln. €. Lithuania was the first to launch TV3 in the Baltics on April 11, 1993.

TV3 Lithuania
TV3 logo
TV3 logo from 2018
Launched April 11, 1993
Owned by All Media Baltics (Providence Equity Partners)
Picture format SD, HD 2018-present
Audience share 14.8% Increase (2016, Kantar TNS)
Slogan Gera kartu su TV3!
Country  Lithuania
Broadcast area  Lithuania
Headquarters Kalvarijų g. 135, LT-08221 Vilnius, Lithuania
Sister channel(s) TV8, TV6
Availability HD 2018-present
Digital Channel 3

Acquired programming shown on TV3 includes The Simpsons, CSI: Miami, CSI: Crime Scene Investigation, CSI: NY, Downton Abbey, Revenge, Touch and White Collar. Original programming includes movies and lifestyle shows as well as factual and news programs. It also airs the Lithuanian version of The X Factor and Secret Story.

On September 2, 2013, TV3 launched a new visual identity and a new logo, the same as TV3 Norway which used mostly yellow. The old logo (2009-2011) is still used in other countries.



Sport programsEdit

  • Basketball
    • 2019 FIBA Basketball World Cup qualification
    • 2019 FIBA Basketball World Cup
    • EuroBasket 2021 qualification
    • EuroBasket 2021
    • Lithuania national basketball team fixtures
  • Olympic Games
    • 2018 Winter Olympics
    • 2022 Winter Olympics

See alsoEdit

External linksEdit