RuPaul's Drag Race (season 4)
The fourth season of RuPaul's Drag Race began airing on January 30, 2012, with cast members announced November 13, 2011. The winner of season four headlined Logo's Drag Race Tour featuring Absolut Vodka, won a one-of-a-kind trip, a lifetime supply of NYX Cosmetics, and a cash prize of $100,000.
|RuPaul's Drag Race|
|Broadcast from||January 30 –|
April 30, 2012
Like the last season, Santino Rice and Billy B (Billy Brasfield), celebrity makeup artist and star of the HGTV mini-series Hometown Renovation, shared the same seat at the judges table alternatively, Brasfield filling in for Rice when needed. Both judges appeared side-by-side in the audience during the "Reunited" episode.
The theme song playing during the runway every episode was "Glamazon" and the song played during the credits was "The Beginning", both from RuPaul's album Glamazon.
The winner of the fourth season of RuPaul's Drag Race was Sharon Needles, with Chad Michaels and Phi Phi O'Hara being the runners-up, making it the first time in the shows history to have two runners-up.
Phi Phi O'Hara competed on the second season of All Stars. She placed 7th overall.
Latrice Royale later returned to compete on the fourth season of All Stars, making her one of the first contestants to return, alongside Manila Luzon, after already competing in a previous All Stars season. She initially placed 7th, but she returned to the competition after winning her lip sync in the LaLaPaRUza and placed 5th overall.
(Ages and names stated are at time of contest)
|Sharon Needles||29||Pittsburgh, Pennsylvania||Winner|
|Chad Michaels||40||San Diego, California||Runner-up|
|Phi Phi O'Hara||25||Chicago, Illinois||Runner-up|
|Latrice Royale||39||South Beach, Florida||4th Place|
|Kenya Michaels||21||Dorado, Puerto Rico||5th Place[a]|
|DiDa Ritz||25||Chicago, Illinois||6th Place|
|Willam||29||Los Angeles, California||7th Place[b]|
|Jiggly Caliente||30||Queens, New York||8th Place|
|Milan||36||New York, New York||9th Place|
|Madame LaQueer||29||Carolina, Puerto Rico||10th Place|
|The Princess||31||Chicago, Illinois||11th Place|
|Lashauwn Beyond||21||Fort Lauderdale, Florida||12th Place|
|Alisa Summers||23||Tampa, Florida||13th Place|
- Kenya Michaels originally placed 9th before being asked back to the competition.
- It was revealed during episode 8 that Willam was disqualified from the competition for breaching the contract agreement.
|Phi Phi O'Hara||SAFE||SAFE||SAFE||HIGH||LOW||HIGH||WIN||BTM2||LOW||WIN||HIGH||SAFE||Runner-Up|
|Latrice Royale||SAFE||SAFE||SAFE||WIN||SAFE||HIGH||LOW||WIN||BTM2||BTM2||ELIM||Miss C|
- The contestant won RuPaul's Drag Race.
- The contestants were the runners-up.
- The contestant was voted Miss Congeniality by viewers.
- The contestant won the challenge.
- The contestant received positive judges' critiques but was ultimately declared safe.
- The contestant received judges' critiques but was ultimately declared safe.
- The contestant received negative judges' critiques but was ultimately declared safe.
- The contestant was in the bottom two.
- The contestant was eliminated.
- The contestant won the challenge but was disqualified from the competition.
- The contestant returned as a guest for the finale episode.
|1||Alisa Summers||vs.||Jiggly Caliente||"Toxic"
|2||Lashauwn Beyond||vs.||The Princess||"Bad Girls"
|3||DiDa Ritz||vs.||The Princess||"This Will Be (An Everlasting Love)"
|6||Jiggly Caliente||vs.||Milan||"Born This Way"
|7||Jiggly Caliente||vs.||Willam||"Mi Vida Loca (My Crazy Life)"
|8||Phi Phi O'Hara||vs.||Sharon Needles||"It's Raining Men (The Sequel)"
(Martha Wash and RuPaul)
|9||DiDa Ritz||vs.||Latrice Royale||"I've Got to Use My Imagination"
(Gladys Knight & The Pips)
|10||Kenya Michaels||vs.||Latrice Royale||"(You Make Me Feel Like) A Natural Woman"
|11||Chad Michaels||vs.||Latrice Royale||"No One Else on Earth"
|13||Chad Michaels vs. Phi Phi O'Hara vs. Sharon Needles||"Glamazon"
- The contestant was eliminated after their first time in the bottom two.
- The contestant was eliminated after their second time in the bottom two.
- The contestant was eliminated after their third time in the bottom two.
Listed in chronological order:
- Elvira, Mistress of the Dark, actress and television hostess
- Mike Ruiz, photographer
- Rick Fox, professional basketball player
- John Salley, professional basketball player
- Amber Riley, actress and singer
- Natalie Cole, actress, pianist, singer and songwriter
- Nicole Sullivan, actress, comedian, voice artist
- Max Mutchnick, television producer
- Loretta Devine, actress
- Ross Mathews, comedian and television personality
- Kelly Osbourne, television host and comedian
- Pauley Perrette, actress, singer, and writer
- Regina King, actress
- Pam Tillis, singer and songwriter
- Lucian Piane, composer and music producer
- Pamela Anderson, actress
- Jennifer Tilly, actress
- Dan Savage, author
- Jeffrey Moran, Absolut Vodka marketing/branding executive
- Jesse Tyler Ferguson, actor
- Jennifer Love Hewitt, actress and singer
- Rose McGowan, actress
- Wynonna Judd, actress and singer
|Title||Original air date|
|38||1||"RuPocalypse Now!"||January 30, 2012|
The first episode of season 4 was released prior to its January 30 air date to fans of the RuPaul's Drag Race Facebook page. The sneak peek video was released on January 27, but its content was cut short before the runway walk and judging. Thirteen new queens begin their quests for the title of "America's Next Drag Superstar," but first must survive drag zombies and the end of the world. Shangela has a cameo in a spoof of her return to the competition the previous season. During the zombie challenge there are cameos by Raven, Shannel, Pandora Boxx, Morgan McMichaels, Delta Work and other former drag race contestants.
|39||2||"WTF!: Wrestling's Trashiest Fighters"||February 6, 2012|
In this women's wrestling challenge, an homage to G.L.O.W., the queens are separated into three teams headed by the mini-challenge winners, and are asked to create a wrestling storyline and to choreograph a match, to be performed in front of the judges and a live audience. In addition, the teams have to split into binomials: the nice girls, or Faces, and the bad girls, or Heels. Following the wrestling matches, the girls are asked to walk the runway in their best "girly-girl" couture.
|40||3||"Glamazons vs. Champions"||February 13, 2012|
|41||4||"Queens Behind Bars"||February 20, 2012|
|42||5||"Snatch Game"||February 27, 2012|
|43||6||"Float Your Boat"||March 5, 2012|
The queens design ship-shaped floats for a Pride parade runway extravaganza. One color from the 8-stripe rainbow flag was randomly assigned to each contestant by Willam, who won the wet T-shirt contest mini-challenge.
|44||7||"Dragazines"||March 12, 2012|
The contenders' challenge was to produce a magazine cover. The magazines were shared out among the queens by Latrice Royale, who won the mini-challenge.
|45||8||"Frenemies"||March 19, 2012|
|46||9||"Frock the Vote!"||March 26, 2012|
The top five girls return to the work room, and RuPaul brings them their next mini challenge: create fashionable footwear out of clear platform heels using an Absolut cocktail as inspiration. Phi Phi wins the mini challenge, and Ru then presents them with their main challenge. The girls will be campaigning for the Drag Queen Presidency, and must put together a presentation for a round table political debate. For their runway, the queens needed dress their best for the president's inaugural ball.
|47||10||"DILFs: Dads I'd Like to Frock"||April 2, 2012|
It is revealed that Kenya has returned to the competition, and she wins the mini-challenge, which was to drag out a stuffed teddy bear. For their main challenge, the queens are paired up with dads for a maternity runway/makeover and striptease.
|48||11||"The Fabulous Bitch Ball"||April 9, 2012|
For the mini challenge, the queens made a puppet of their own peers and made a bitch fest. Chad won the challenge and as a reward, she allowed to pair each queen with a dog to use as inspiration for the main challenge.
|49||12||"RuPaul Rewind"||April 16, 2012|
|A look back on the highlights, low-lights, and previously unseen footage from the season as we race toward the climactic grand finale! RuPaul is joined by Shannel (season 1), Pandora Boxx (season 2) and Mariah (season 3) as they look back over the top 10 fits of fashion from the season so far. This episode also included a few clips of queens who didn't make it on the season, among them, Alaska, who later became a contestant on season 5. Magnolia Crawford and April Carrión, who later became contestants on season 6. and Mrs. Kasha Davis, who later became a contestant on season 7.|
|50||13||"The Final Three"||April 23, 2012|
The queens compete in their final challenge: starring in RuPaul's music video for "Glamazon". In a twist, all three finalists had to perform the lip-sync song. Afterwards, RuPaul announced that the winner of the race will be revealed on "RuPaul's Drag Race: Reunited" the next week.
|51||14||"Reunited"||April 30, 2012|
For the first time, a live audience of fans, mainly from the Los Angeles area sit in as RuPaul and the contestants return for the annual reunion, where RuPaul reveals the winner of the season. The finale episode was taped at the El Portal Theatre in North Hollywood on Wednesday April 25, 2012, where three different outcomes were filmed in an attempt to keep the winner from being revealed before the episode aired, as had happened in previous seasons. We find out Latrice Royale is crowned "Miss Congeniality." We also learn that the reason Willam was disqualified was that he was caught having conjugal visits with his husband, who had tracked Willam to the hotel where the contestants were sequestered during production. This is in breach of the clause barring contestants engaging in unauthorized outside contact.
In January 2012, Logo released the second running of Fantasy Drag Race, an online fan contest inspired by fantasy football where viewers assemble a team of three season four Drag Race contestants. Players receive and lose points based on their team's performance on the show, and can earn additional points by redeeming codes and performing tasks given out when episodes of the show first air. The highest scoring players receive Drag Race and NYX Cosmetics products, and one player wins a trip for two to the first stop on Logo's Drag Race Tour.
Already having a generous social media presence, Logo expanded its efforts across Facebook, Twitter, Tumblr, GetGlue, and Foursquare in preparation for the premiere of season four. Both RuPaul and contestants tweet live while the show airs, and LogoTalk! chat parties (featuring judges, contestants from previous seasons, and contestants from season four) occur on the official Logo website while participants watch new episodes. Season four specifically marks an increased interest from Logo in Tumblr, where the network publishes animated GIFs, contestant trading cards, and images that incorporate internet memes. Dan Sacher, VP of digital for VH1 and Logo, has stated that their online marketing efforts are part of helping the small network expand their fan base across as many outlets as possible.
The premiere episode of season four averaged a 0.6 rating in the 18-49 demographic, totaling 481,000 viewers, and ranked as the highest-rated premiere in Logo's network history. Untucked totalled 254,000 viewers, marking the companion show's most watched debut. During the evening of the premiere, the show registered eight US trending topics on Twitter (including Jiggly Caliente, Sharon Needles, Phi Phi O'Hara, and Latrice Royale) and reached a 7th place ranking on Trendrr. Leading up to the first episode, the show's Facebook page saw an 89% increase (earning over half a million fans).
The season finale scored a 0.7 rating in the 18-49 demographic and drew 601,000 viewers total, while the reunion episode became the highest rated episode of the season. Season four's "RuPaul's Drag Race: Reunited" was also the highest-rated reunion in the franchise's history, seeing a 33% increase in the 18-49 demographic compared to season three. The reunion registered five trending topics on Twitter (including Sharon Needles, Phi Phi, Willam, and a new portmanteau Willam introduced to the show: "RuPaulogize"), and ranked 4th among non-sports cable programs for the night on Trendrr.
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