The Proton Tiara is a Malaysian automobile based on the Citroën AX,[2] built under licence by the automobile manufacturer Proton between 1996 and 2000.

Proton Tiara
Overview
ManufacturerProton
Also calledCitroën AX
Production1996–2000
AssemblyMalaysia: Pekan, Pahang (AMM)[1]
Body and chassis
ClassSupermini
Body style5-door hatchback
LayoutFront-engine, front-wheel-drive
Powertrain
Engine1.1 L TU1 I4
Transmission5-speed manual
Dimensions
Wheelbase2,290 mm (90.2 in)
Length3,525 mm (138.8 in)
Width1,555 mm (61.2 in)
Height1,355 mm (53.3 in)
Kerb weight780 kg (1,719.6 lb)
Chronology
SuccessorProton Savvy

History edit

 
Proton Tiara rear

The genesis of the Tiara was the result of an agreement during the mid 1990s, between Proton's then CEO, Yahaya Ahmad, and PSA Peugeot Citroën, a producer of Citroën and Peugeot vehicles. Yahaya had expressed wishes that Proton did not use Mitsubishi platforms, and that Proton cooperated with PSA Peugeot Citroën for access to its diesel engines.

In April 1996, Proton began a separate joint venture with PSA to build the Tiara called USPD (Usahasama Proton DRB Sdn. Bhd.).[3]

Yahaya Ahmad was killed in a helicopter crash in 1997, and Proton returned to using recycled Mitsubishi based platforms and parts and developed in-house designed models later. Production of the Tiara ceased in 2000, due to low sales volume; in June 2005, the Proton Savvy was launched, as an indirect successor to the Proton Tiara or Citroën AX.

Design and market edit

The appearance of the Tiara mimicked that of more powerful Citroën AXs, such as the AX GT, but the grille was restyled to match the existing Saga and Wira models. Other cosmetic differences included different bumpers and taillight clusters. It was only available with a 1.1 litre 45 kW (60 hp) engine, paired with a five speed manual.

The Tiara sold in two variants, the material coloured bumper 1.1 GL and full body paint 1.1 GLi, and came with six colour options; silver, red, royal blue, dark green, greenish blue and grey. The Proton Tiara was sold only in the Malaysian market, as the license restricted Proton from exporting the car.

Sales edit

Year Malaysia[4][i]
2000 1,779
2001 11
2002 4
  1. ^ Figures based on registration

References edit

  1. ^ Chips Yap (29 September 2007). "How many assembly plants in Malaysia?". motortrader.com.my. Archived from the original on 30 May 2015. Retrieved 30 May 2015.
  2. ^ Twomey, Brian (2017-06-11). "Citroen's AX factor". Independent.ie. Archived from the original on 2017-06-11.
  3. ^ Komura, Chikara (2000). Hamada, Kōichi; Matsushita, Mitsuo; Kōmura, Chikara (eds.). "Policies towards automobile industries in Southeast Asia". Dreams and Dilemmas: Economic Friction and Dispute Resolution in the Asia-Pacific. Singapore: Seikei University Center for Asian and Pacific Studies, Japan: 187. ISBN 981-230-069-4.
  4. ^ "Proton Tiara : Popularity over the Years". data.gov.my.