Netlify is a San Francisco-based cloud computing[4] company that offers hosting and serverless backend services for web applications and static websites.

Netlify, Inc.
FormerlyMakerLoop, Inc.[1]
United States Edit this on Wikidata
Area served
Key people
Revenue21,600,000 United States dollar (2020) Edit this on Wikidata
Number of employees
97 (2020) Edit this on Wikidata

Its features include continuous deployment from Git across Netlify Edge, the company's global application delivery network infrastructure,[b 1][5][6] serverless form handling,[b 2] support for AWS Lambda functions,[7] and full integration with Let's Encrypt.[8] It provides both free and paid plans.[b 3]

Netlify customers include Google, Facebook, Verizon, NBC, Samsung, Nike, Cisco, Atlassian, LiveChat, Unilever, TriNet, Loblaw, Wieden+Kennedy, HashiCorp, Vue.js, Citrix, Peloton, Kubernetes, Lodash, Smashing Magazine, and Sequoia Capital.[9][10][11][12][13][14][15]


A predecessor to the company was founded in 2014 when Danish entrepreneur Mathias Biilmann noticed the emergence of Git-centered workflows with modern build tools and static sites generators, a shift he described as "a massive change happening in the web development space", while running MakerLoop, a content management startup based in San Francisco. In 2015, Biilmann invited Christian Bach, his childhood friend who was working as an executive at a creative services agency in Denmark, to join him as co-founder in his new venture.[10] Netlify was publicly launched as a MakerLoop product on April 7, 2015.[16]

On December 19, 2017, MakerLoop filed a certificate of amendment with the Secretary of State of Delaware rebranding the entire company as Netlify.[1]


On August 16, 2016, Netlify raised $2.1 million from the founders of GitHub, Heroku, and Rackspace Cloud.[17]

On August 9, 2017, the company announced that it had raised $12 million in series A funding from Andreessen Horowitz.[18][19][20][21]

On October 9, 2018, the company issued a press release announcing that it had completed a series B round led by Kleiner Perkins—with participation from Andreessen Horowitz, Slack and Flickr co-founder Stewart Butterfield, Yelp CEO and co-founder Jeremy Stoppelman, among others—securing $30 million.[5][11][22]

On March 4, 2020, Netlify secured $53 million in a series C round led by EQT Ventures, the venture capital branch of Swedish investment company EQT, with contributions by existing investors Adreessen Horowitz, Kleiner Perkins, and newcomer Preston-Werner Ventures.[23][24]


Netlify CMSEdit

Netlify CMS dashboard.

To address some of the limitations of static websites, which tend to be less sophisticated and harder to use for the website maintainer than a dynamic content publishing solution such as WordPress or Medium, Netlify develops its own open source headless content management system called Netlify CMS.[b 2][10]


Jamstack[a] is a cloud-native web development architecture based on client-side JavaScript code, reusable APIs, and markup content.[b 4] It was pioneered and created by Netlify.[25][26] In its purest form, the idea of Jamstack is that a web application is pre-built into static pages, using content and code to generate the output. In basic terms, Jamstack is a significant shift in focus from the now abstractable back end to the now-powerful front end.[27]


In March 2017, Netlify CMS was named "GitHub project of the week" by the Software Development Times.[28]

On July 10, 2018, GitHub founder and former CEO Tom Preston-Werner predicted that "within 5 years, you'll build your next large scale, fully featured web app with JAMstack and deploy on Netlify."[29]

In an October 2018 press release co-authored by Netlify, CodePen co-founder Chris Coyier stated that "this is where the web is going, Netlify is just bringing it to us all a lot faster. With all the innovation in the space, this is an exciting time to be a developer."[30]



  1. ^ Xie, Yihui; Presmanes Hill, Alison; Thomas, Amber (2017). blogdown: Creating Websites with R Markdown. The R Series. Boca Raton: CRC Press. p. 79. ISBN 9780815363729.
  2. ^ a b Camden, Raymond; Rinaldi, Brian (2017). Working with Static Sites: Bringing the Power of Simplicity to Modern Sites. Sebastopol: O'Reilly Media. pp. 155, 177. ISBN 9781491960943.
  3. ^ Xie, Yihui; Allaire, Joseph J.; Grolemund, Garrett (2018). R Markdown: The Definitive Guide. The R Series. Boca Raton: CRC Press. p. 207. ISBN 9781138359338.
  4. ^ Gilbert, John (2018). JavaScript Cloud Native Development Cookbook: Deliver serverless cloud-native solutions on AWS, Azure, and GCP. Birmingham: Packt Publishing. pp. 143, 148. ISBN 9781788470414.


  1. ^ Previously stylized as JAMstack.


  1. ^ a b "Business Entities Filing Document" (PDF). Secretary of State of California. February 26, 2018. Retrieved October 26, 2018.
  2. ^ "Business filings for Netlify, Inc". Office of the Secretary of State of California. Retrieved October 9, 2018.
  3. ^ "See Netlify's Company and Product Milestones - 1 Million Devs". Netlify. Retrieved August 10, 2020.
  4. ^ McKemie, Ashley; Rydhan, Sarfaraz (February 21, 2020). "How to Build JAMstack Ecommerce Store - BigCommerce & Netlify". Netlify. Retrieved April 5, 2020.
  5. ^ a b Sawers, Paul (October 9, 2018). "Netlify raises $30 million to modernize the web". VentureBeat. Retrieved October 9, 2018.
  6. ^ Rometsch, Ben (July 25, 2018). "How to Use Feature Flags in Continuous Integration". SitePoint. Retrieved October 29, 2018.
  7. ^ Miller, Ron (March 20, 2018). "Netlify wants to make it easier for web developers to use AWS Lambda event triggers". TechCrunch. Retrieved October 5, 2018.
  8. ^ Biilmann, Matt (January 15, 2016). "A World's First. Free SSL with Let's Encrypt". Netlify. Retrieved October 5, 2018.
  9. ^ Blædel, Mathias (August 11, 2017). "Dansk startup får millionrygstød: Har Google og Facebook som kunder" [Danish startup gets a $1 million push: Has Google and Facebook as customers]. Dagbladet Børsen (in Danish). Retrieved October 10, 2018.
  10. ^ a b c Finley, Klint (October 24, 2018). "This Company Wants to Make the Internet Load Faster". WIRED. Retrieved October 25, 2018.
  11. ^ a b Deutscher, Maria (October 9, 2018). "Founders of Slack, Yelp join $30M round into web development startup Netlify". Silicon Angle. Retrieved October 17, 2018.
  12. ^ "Netlify Application Delivery Network". Netlify. Retrieved October 17, 2018.
  13. ^ "Plans and Pricing". Netlify. Retrieved October 17, 2018.
  14. ^ "Netlify raises $53 mn Series C funding to fuel expansion". Retrieved April 17, 2020.
  15. ^ "Netlify nabs $53M Series C as microservices approach to web development grows". TechCrunch. Retrieved March 12, 2020.
  16. ^ "Netlify News No. 2". Netlify. Retrieved August 10, 2020.
  17. ^ Lynley, Matthew (August 17, 2017). "Netlify, a service for quickly rolling out static websites, raises $2.1M". TechCrunch. Retrieved October 9, 2018.
  18. ^ Weinberger, Matt (August 9, 2017). "A hot startup is using $12 million from Andreessen Horowitz to pursue a 'holy grail' of web technology". Business Insider. Retrieved October 5, 2018.
  19. ^ Hanley Frank, Blair (August 9, 2017). "Netlify raises $12 million to advance web development". VentureBeat. Retrieved October 5, 2018.
  20. ^ Wittorff, Jacob Ø. (August 25, 2017). "Dansk it-firma har landet en investering fra et af verdens største ventureselskaber: "De forlanger pengene 100 gange igen"" [Danish IT company lands investment from one of the world's largest venture companies: They expect a 100-times return]. Computerworld (in Danish). Retrieved October 10, 2018.
  21. ^ Levine, Peter (August 9, 2017). "Netlify". Andreessen Horowitz. Retrieved October 5, 2018.
  22. ^ Miller, Ron (October 9, 2018). "Netlify just got $30 million to change the way developers build websites". TechCrunch. Retrieved October 9, 2018.
  23. ^ "Netlify nabs $53M Series C as microservices approach to web development grows". TechCrunch. Retrieved March 12, 2020.
  24. ^ "Netlify's $53M Series C Funding Announcement - See How We're Changing the Web". Netlify. Retrieved March 12, 2020.
  25. ^ Gienow, Michelle (December 26, 2017). "The Sweetness of JAMstack: JavaScript, APIs and Markup". The New Stack. Retrieved November 1, 2018.
  26. ^ Leopold, George (October 9, 2018). "App Developer Netlify Looks Beyond Web Servers". EnterpriseTech. Retrieved November 1, 2018.
  27. ^ Ouellet, Charles. "JAMstack for Clients: Benefits, Static Site CMS, & Limitations".
  28. ^ Moore, Madison (March 24, 2017). "SD Times GitHub project of the week: Netlify CMS". SD Times. Retrieved October 25, 2018.
  29. ^ Tom Preston-Werner [@mojombo] (July 10, 2018). "Prediction: within 5 years, you'll build your next large scale, fully featured web app with #JAMstack and deploy on @Netlify" (Tweet). Retrieved October 9, 2018 – via Twitter.
  30. ^ "Netlify raises $30M to replace webservers with a global 'Application Delivery Network'" (Press release). Netlify. October 9, 2018. Retrieved October 9, 2018.

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