This article needs to be updated.November 2012)(
Music 24, or Channel 24, is an Israeli popular music channel which was launched on July 20, 2003 and broadcasts music videos by Israeli musicians. Apart from music videos, the channel has different music-related shows, including interviews with musicians, live performances, music-oriented talk shows and programs which are dedicated to a specific genre of music.
The channel's editor-in-chief, Yoav Kutner, has been one of the most influential figures in the Israeli rock scene. For more than 20 years he has been instrumental in introducing new singers, both Israeli and foreign, in his radio shows (which he quit in order to head the TV channel) to generations of Israeli music fans.
Music 24 has struggled through monetary and ratings problems since its inception. Critics claim it has become a niche channel for Israeli bands and singers which appear only on it and otherwise remain anonymous for the public at large. However, it has been responsible for advancing the career for others.
Im May 2019 the channel was sold to Telad, rebarnded "The New 24 Channel" and re-launched on May 8th.