Moto Hospitality

Moto Hospitality is a British service station operator which operates 58 motorway service stations across the United Kingdom. It is currently the UK's largest service area operator.

Moto Hospitality
Founded7 February 2001 (7 February 2001) (Toddington)
HeadquartersToddington, Bedfordshire, United Kingdom
Area served
United Kingdom except Northern Ireland
Key people
Ken McMeikan (CEO)
Robert Prynn (CFO)
Tim Gittins (Chief Operating Officer)
Mike Tye (Chairman)
RevenueDecrease£3.059 million (2017)
Number of employees


Granada, who owned the chain of Granada motorway service stations, merged with Compass in July 2000 to form Granada Compass plc. The plan was to combine the hospitality interests of the two businesses and hive off the media division, which was done by demerging the new group into Compass plc and Granada Media in 2001.

Previously, Granada had acquired Forte plc in a £3.3bn hostile takeover on 24 January 1996. It sold its French Cote France service stations to Italy's Autogrill in December 1997. The food and hospitality division of Granada was retained by Compass, which became part of its Select Service Partner (SSP) UK division, but ownership of the Granada brand and trademark passed to the new media company. The Granada name was retained on the service stations until 23 May 2001, when the 47 sites were rebranded as Moto.

Upon rebrand, Compass originally intended to use the Moto brand across Europe.[1] In 2003, they created a joint venture with Cremonini to introduce the Moto brand across Italy. In total, 31 Italian rest stops were rebranded Moto over a 3 year period.[2] In 2007, Cremonini bought Compass' stake in the joint company, and rebranded the sites to their own brand, Chef Express. Briefly, in the early 2000s, there was also two French sites under the Moto banner.

In 2006, Moto separated from Compass Group and SSP following successful acquisition by a consortium of investors.[3] Macquarie Bank managed Moto until late 2015, when the company was sold to USS.

In 2008, Moto opened a new service station on the A1(M) at Kirk Deighton near Wetherby, Yorkshire[4]. Also in the same year, they purchased Winchester Services from Roadchef, rebranding the sites under their own name. Moto's second new build services, at M6 junction 1 in Rugby, is expected to open in 2021.



Until 2007, Moto sites had an own-brand shop to sell products to travellers. After trial of WHSmith at select sites was deemed successful, the brand was rolled out to most Moto sites, with exceptions Leeming Bar, Tiverton and Todhills.

Also trialled were M&S Foodhalls, which were introduced in 2004 and now feature at most Moto locations.


  • Krispy Kreme operate stalls at most Moto locations.
  • EDC (Eat and Drink Co.), Moto's self branded restaurant, was at most Moto locations. It is only available at Thurrock as all other outlets closed. Likewise, Arlo's - an own-brand successor to EDC trialled in late 2015 - now only features at Chieveley.

Other facilitiesEdit


One site, Lymm, features a barbershop. Previously, Toddington and Leigh Delamere sites also opened but have since closed.

Betting arcadesEdit

In 1995, Granada thought that betting arcades would be useful at motorway services:

  • Ladbrokes was the first brand used. Most outlets were closed in 2019.
  • Lucky Coin are Moto's own brand betting arcades. They appear at most sites.
  • Full Hou$e are another Moto brand betting arcade, replacing some outlets of Lucky Coin.
  • &Play are another own brand betting arcade, introduced in 2017.


Most Moto locations have hotels:

  • Travelodge operate at 56 Moto sites.
  • Days Inn are at two Moto sites: Wetherby and Winchester. Winchester Days Inn was opened by Moto but is operated by Welcome Break.

Petrol stationsEdit

The petrol stations at Moto sites are variously Esso or BP.

Play areasEdit

Selected Moto sites feature an indoor or outdoor play area within or near the main building. Outdoor play areas used to be more common but have been removed from sites for various reasons. Indoor play areas were added to two service areas, Leigh Delamere Westbound and Donington, in 2016.

Other operationsEdit

Moto operates various franchise outlets at some Extra MSA services. These include M&S Simply Food, Costa Coffee, West Cornwall Pasty Company, Krispy Kreme and Greggs.


Moto won awards for the quality of their internal training programme "Achieve In Moto" (AIM) at the Training Journal Awards in 2017. Moto won Gold in the category "Best Private/Commercial Programme" and also two Silver awards in the categories "Best Talent Development Programme" and "Best Operational Programme".[5]

Moto have won awards for the standards of cleanliness in their public toilets, winning the 'Loo of the Year Award' in 2006 (for the fourth year running).[6]


Under ConstructionEdit

  • Rugby - M6 J1


  • Basingstoke - M3 J6
  • Duxford - M11 J10

See alsoEdit


  1. ^ Slingsby, Helen (23 May 2001). "Granada gives way to Moto". The Guardian. ISSN 0261-3077. Retrieved 2 October 2020.
  2. ^ "GRUPPO CREMONINI". 22 June 2006. Retrieved 2 October 2020.
  3. ^ "Travel catering giant SSP and Moto sold to EQT and Macquarie Bank for £1.822 billion – 09/04/06". Retrieved 1 August 2009.
  4. ^ "New Moto Station to hold open day in Wetherby - Wetherby Today". Retrieved 1 August 2009.
  5. ^ "2017 Winners | TJ Awards". Retrieved 14 December 2017.
  6. ^ "Loo of the Year Awards 2007: National Award Winners". Retrieved 1 August 2009.

External linksEdit

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