Wikipedia

Mother Goose Club

Mother Goose Club is an educational nursery school program that streams on its eponymous YouTube channel and is produced by Sockeye Media LLC. Its YouTube channel has acquired more than 8 billion views and 7 million subscribers since 2009. Episodes of the program have also aired on PBS stations and are available on streaming platforms like Netflix, Amazon Prime Video, and Tubi. The show is made up of a series of educational live-action and animated segments, with a cast of six recurring characters who introduce classic nursery rhymes and other songs to children through catchy tunes, play, and interactive lessons.

Mother Goose Club
OriginUnited States
Websitemothergooseclub.com
YouTube information
Channels
Years active2009–present
Genres
Subscribers31.33 million (combined)
(March 2024)
Total views32.15 billion (combined)
(March 2024)
100,000 subscribers2013,

2018, 2019,

2021
1,000,000 subscribers2014,

2015, 2019,

2021,
10,000,000 subscribers2020
Mother Goose Club
Genre
Created by
  • Harry Jho
  • Sona Jho
Written by
  • Christina Aprea
  • Livia Beasely
  • Ryan Dudenbostel
  • Sona Jho
Directed byJohn Hussey
Starring
  • Blasina Rowe
  • Roman Engle
  • Rachel Ling Gordon
  • Robin August Fritsch
  • Jessica Diaz
  • Rachel Hockett
  • Joseph Lopez
  • Abigail McGuire
  • Bailey Ramirez
  • Liam Remick
  • Ivy Rhodes
  • Arthur Wawrzyniak
Country of originUnited States
Original languageEnglish
Production
Running time1–30 minutes
Production companySockeye Media LLC
Original release
Network
ReleaseJuly 17, 2009 (2009-07-17) –
present

Content edit

Each episode of Mother Goose Club contains multiple segments and follows a cast of six recurring characters—Baa Baa Sheep, Eep the Mouse, Little Bo Peep, Jack B. Nimble, Mary Quite Contrary, and Teddy Bear—who sing and dance to a variety of nursery rhymes and original songs.[1][2] The live-action characters often perform in front of animated backdrops, although some sequences of the show feature fully-animated CGI versions of the cast.[3] Episodes also often feature sketch-like segments that have narrative elements.[4] The program's emphasis on words is designed to help young children learn early language skills, while rhymes and melodies encourage song participation and physical movement.[5] The show also focuses on other early learning concepts such as letters, colors, and shape recognition.[3]

The Mother Goose Club YouTube channel also contains a number of shorter, song-only videos that feature cast members and other performers singing nursery rhymes.[6][7] Additional content can be found on the Mother Goose Club mobile app in the form of songs, books, games, and videos[6] and on Netflix in the form of a nursery rhyme compilation.[8] Sockeye Media also operates and produces content for associated YouTube channels including Mother Goose Club Playhouse[9] and a Spanish-language version of the channel known as Mother Goose Club en Español.[10] As of 2020, Spotify content can also be found on Prime Video,[11] Kidoodle.TV,[12] Tubi, and HappyKidsTV (among other platforms).[13]

History edit

The show was created by educators and parents of four, Harry Jho and Sona Jho of Sockeye Media.[1] Mother Goose Club videos were initially uploaded to YouTube for the purpose of sharing content with industry professionals but developed an unexpectedly large following among the general population.[14] By 2011, Mother Goose Club had inadvertently become one of the largest YouTube kids' channels in the world.[5][14] Episodes also appeared on PBS stations nationwide[2] and in DVD compilations.[14] In 2015, the Mother Goose Club channel was among the first content creators to appear on the YouTube Kids mobile app.[15]

By 2016, a compilation of Mother Goose Club episodes had been licensed to Netflix.[8] Beginning that year, Sockeye Media started presenting the Mother Goose Club series at both MIPCOM and MIPJunior, international conferences that bring together entertainment content players worldwide. It also announced a partnership with Foothill Entertainment on a new 52-episode, CGI-animated Mother Goose Club series. Each episode would be 11 minutes long and feature a story-driven narrative.[16] The series went into development in 2018.[17]

In 2017, Sockeye Media, together with developer Story Toys Entertainment (now Touch Press Inc.), created an app that brought Mother Goose Club books, videos, and games to iOS mobile devices.[18] In June of that year, Sockeye Media announced its partnership with DHX Media's online kids' network WildBrain for managing Mother Goose Club's YouTube channels and handling paid media campaigns.[9] The deal aims to increase audiences and ad revenue by providing rights management and access to technical support.[19]

In December 2019, Mother Goose Club episodes were added to the library of AVOD provider, Kidoodle.TV.[12] In November 2020, it was announced that Mother Goose Club content would be available on the upcoming interactive children's app and streaming service, Hellosaurus. The app would allow children to interact directly with "gamified" episodes of the show.[20] Mother Goose Club was also announced as a content producer for the upcoming kid-focused streaming app, Sensical, developed by Common Sense Media.[21]

Reception and awards edit

Across multiple channels on YouTube, Mother Goose Club has accumulated over 22 million subscribers and 21 billion views.[22][23] Individual videos on its channels have also attained hundreds of millions of views.[6] The show and its producer, Sockeye Media, have won or been nominated for numerous awards, including the following:

Year Award Category Nominee Result Ref.
2012 26th Midsouth Emmy Awards Best Set Design Mother Goose Club Won [24]
Best Informational/Instructional Program Mother Goose Club episode "One, Two, Buckle My Shoe" Won [24]
Best Director/Program John Hussey for Mother Goose Club Nominated [24]
2014 28th Midsouth Emmy Awards Best Interstitials Mother Goose Club episode "The Bunny Hop" Won [25]
2016 30th Midsouth Emmy Awards Best Children's Program Mother Goose Club Won [26]
2018 32nd Midsouth Emmy Awards Best Director/Short Form John Hussey for Mother Goose Club episode "A Day At The Beach" Nominated [27]
2019 33rd Midsouth Emmy Awards Best Informational/Instructional Series Mother Goose Club Nominated [27]
Best Interstitials Mother Goose Club Nominated [27]
2019 Telly Awards Online General-Education (Silver Winner) Mother Goose Club episode "The Alphabet Hip-Hop" Won [28]
Online Craft-Use of Animation (Silver Winner) Mother Goose Club episode "ABC Dance With Me" Won [29]

YouTube channels edit

Channel name Topic Release date Subscribers Number of videos
Mother Goose Club Nursery rhyme music videos and skits performed by the six live-action characters of the MGC world July 19, 2009 9.3 million 1500
MGC Playhouse Nursery rhyme music videos and skits performed by a cast of real kids June 29, 2009 17.8 million 1500
Mother Goose Club Toons 2D and 3D animated nursery rhymes music videos featuring the animated characters of the MGC world January 2, 2018 934 thousand 864
MGC Let's Play Let's Play-style video game content played by the Mother Goose Club characters December 12,2016 339 thousand 1000
MGC Schoolhouse Education-forward live-action and animated music videos and teaching videos for early learners August 29,2017 466 thousand 689
Mother Goose Club Lullaby Sleepy time lullaby music in a wide variety of musical styles March 30, 2020 361 thousand 412
MGC Funhouse Skits, stories and playtime videos performed by a cast of real kids March 6, 2018 1.63 million 834
Mother Goose Club Finger Family Finger Family nursery rhyme songs featuring 2D animated character families February 14, 2018 450 thousand 474
Show Me How Tips and tricks for caregivers and parents to engage in educational and creative play at home December 14, 2014 16.3 thousand 361
Mother Goose Club en Español Mother Goose Club videos localized in Spanish March 2, 2017 2.51 million 761
兒歌童謠・卡通動畫 Mother Goose Club videos localized in Mandarin July 29. 2022 5.25 thousand 141

References edit

  1. ^ a b "Hot Picks: Mother Goose Club". Broadcast. October 14, 2016. Retrieved February 24, 2021.
  2. ^ a b "Mother Goose gets CGI treatment". C21 Media. Retrieved February 24, 2021.
  3. ^ a b Ashby, Emily (January 28, 2019). "Mother Goose Club". Common Sense Media. Retrieved February 24, 2021.
  4. ^ Cawley, Christian (October 16, 2019). "The 8 Best YouTube Channels for Kids to Watch". Muo. Retrieved February 24, 2021.
  5. ^ a b Jorgensen, Marin (June 2012). "Rhythm and Rhyme: Sona Chong Jho". Harvard Ed. Magazine. Retrieved February 24, 2021.
  6. ^ a b c Jorgensen, Marin (2020). "Learning with Mother Goose". Harvard Graduate School of Education. Retrieved February 24, 2021.
  7. ^ Wakabayashi, Daisuke (February 6, 2019). "When the Tools of the Trade Are the Keyboard and Mouse". The New York Times. Retrieved February 24, 2021.
  8. ^ a b Spangler, Todd (October 10, 2016). "Netflix's Newest Virtual Babysitter: YouTube-Video Compilation of Nursery Rhymes". Variety. Retrieved February 24, 2021.
  9. ^ a b Foster, Elizabeth (September 8, 2017). "WildBrain inks Mother Goose Club YouTube deal". KidScreen. Retrieved February 24, 2021.
  10. ^ Gidick, Kinsey (March 23, 2020). "30 Educational Videos On YouTube, Because Screen Time Is All The Time Now". Romper. Retrieved February 24, 2021.
  11. ^ Tucker, Jessica (November 8, 2020). "The 10 Best Shows For Toddlers On Amazon Prime". BabyGaga. Retrieved February 24, 2021.
  12. ^ a b Foster, Elizabeth (December 4, 2019). "Kidoodle.TV unwraps new children's content". KidScreen. Retrieved February 24, 2021.
  13. ^ Hepburn, Tmera (June 5, 2020). "Here's What's New on HappyKids.tv for Free in June". Cord Cutter News. Retrieved February 24, 2021.
  14. ^ a b c Dickson, Jeremy (October 21, 2016). "How digital data is shaping creative content". KidScreen. Retrieved February 24, 2021.
  15. ^ Dredge, Stuart (February 23, 2015). "YouTube Kids app launches in the US for Android and iOS". The Guardian. Retrieved February 24, 2021.
  16. ^ Foster, Elizabeth (September 30, 2016). "YouTube hit Mother Goose Club to get CGI series". KidScreen. Retrieved February 24, 2021.
  17. ^ "Foothill to Distribute 'Mother Goose Club'". License Global. April 6, 2018. Retrieved February 24, 2021.
  18. ^ Calimlim, Aldrin (April 11, 2017). "Mother Goose Club App Out Now on iOS to Bring Preschool to the World". AppAdvice. Retrieved February 24, 2021.
  19. ^ Burke, Jade (September 7, 2017). "Wildbrain secures YouTube rights to Mother Goose Club". Licensing Biz. Archived from the original on September 9, 2017. Retrieved February 24, 2021.
  20. ^ Tuchow, Ryan (November 26, 2020). "Hellosaurus snags US$3.5-million investment". KidScreen. Retrieved February 24, 2021.
  21. ^ Spangler, Todd (December 15, 2020). "Common Sense Media's Sensical Free Kids Streaming Service Sets 2021 Launch". Variety. Retrieved February 24, 2021.
  22. ^ "Mother Goose Club". YouTube. Retrieved February 24, 2021.
  23. ^ "Mother Goose Club Playhouse". YouTube. Retrieved February 24, 2021.
  24. ^ a b c "EMMY WINNERS 26TH - MIDSOUTH - MARCH 17, 2012". Midsouth Emmy Awards. March 17, 2012. Archived from the original on July 13, 2012. Retrieved February 24, 2021.
  25. ^ "CONGRATULATIONS TO THE 28TH EMMY AWARD WINNERS". Midsouth Emmy Awards. March 2014. Archived from the original on May 23, 2014. Retrieved February 24, 2021.
  26. ^ "30TH MIDSOUTH EMMY® AWARD RECIPIENTS". Midsouth Emmy Awards. February 27, 2016. Archived from the original on March 12, 2016. Retrieved February 24, 2021.
  27. ^ a b c "33rd MIDSOUTH REGIONAL EMMY® AWARD NOMINATIONS". Midsouth Emmy Awards. Archived from the original on February 18, 2019. Retrieved February 24, 2021.
  28. ^ "Online General Education - Silver Winners". Telly Awards. 2019. Retrieved February 24, 2021.
  29. ^ "Online Craft Use of Animation - Silver Winners". Telly Awards. 2019. Retrieved February 24, 2021.
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