KROG (96.9 FM) is a radio station broadcasting an active rock music format.[1] Licensed to Grants Pass, Oregon, United States, the station serves the Medford-Ashland area. The station is currently owned by Opus Broadcasting Systems.[2]

CityGrants Pass, Oregon
Broadcast areaMedford, Oregon-Ashland, Oregon
Frequency96.9 MHz
BrandingRock 96.9 The Rogue
FormatActive rock
OwnerOpus Broadcasting Systems
First air date
1981 (as KFMJ)
Former call signs
KFMJ (1981-1992)
KYJC-FM (1992-1996)
Call sign meaning
Technical information
Facility ID19553
ERP25,000 watts
HAAT679 meters (2,228 ft)
Transmitter coordinates
42°22′56″N 123°16′29″W / 42.38222°N 123.27472°W / 42.38222; -123.27472Coordinates: 42°22′56″N 123°16′29″W / 42.38222°N 123.27472°W / 42.38222; -123.27472
Translator(s)94.3 K232DB (Myrtle Creek)
103.7 K279AJ (Roseburg)
Repeater(s)96.9 KROG-FM1 (Medford)
WebcastListen Live

The station is located in the OPUS Building in Northwest Medford near the intersection of Sage Road & Highway 238.


96.9 KFMJ had an Adult Rock format before switching to Country “K97” KYJC-FM in 1992.

In 1996, 96.9 became KROG “97 FM The Rogue” with a Hot Adult Contemporary format, which became more Modern AC toward the end of the 90's.

In the early 2000s, KROG rebranded as “Star 97” with Hot Adult Contemporary. Not long after that, the station became “97 The Rogue” with an Alternative format, which lead to a more Rock-based sound as “New Rock 96-9 The Rogue” later in the decade.

With 106.3 KZZE flipping from active rock to adult album alternative KYVL in 2015, KROG transitioned to active rock “Rock 96-9 The Rogue” by 2016.


KROG broadcasts on the following translators and booster:

Call sign Frequency
City of license ERP
Class FCC info
K232DB 94.3 Myrtle Creek, Oregon 10 D FCC FM Query
KROG-FM1 96.9 Medford, Oregon 2,000 D FCC FM Query
K279AJ 103.7 Roseburg, Oregon 75 D FCC FM Query


  1. ^ "Station Information Profile". Arbitron. Spring 2010. Archived from the original on 2010-03-01. Retrieved 2010-12-02.
  2. ^ "KROG Facility Record". United States Federal Communications Commission, audio division. Retrieved 2010-12-02.

External linksEdit