Jungle Scout (company)

Jungle Scout is an American company providing SaaS-based tools for search and market analytics, inventory management, and sales intelligence for companies selling in online marketplaces.[3]

Jungle Scout
IndustryE-commerce, software services
FoundedFebruary 2015
FounderGreg Mercer
Number of employees
ParentJS Operating Company[2]



Jungle Scout was started in 2015 by Greg Mercer. The company initially sold search optimizing tools to sellers solely on Amazon.[3] Jungle Scout advertises management of e-commerce businesses.[1] The company was recognized as the "Best Startup Employers" in 2021 by Forbes magazine.[4]

The company established its headquarters in Austin, Texas in 2018 and has offices in Vancouver, British Columbia, and Shenzhen, China.[5]



Jungle Scout acquired "Forecastly", a predictive analytics and demand forecasting tool for Amazon sellers, in 2018.[2] In March 2021, Jungle Scout raised $110 million in growth capital led by Summit Partners, part of which was used to acquire Seattle-based Downstream Impact, a company specializing in Amazon advertising technology.[3]



Jungle Scout processes data from more than 500 million Amazon products.[1] Its database tracks products from the Amazon catalog and the sales history of a product.[6][7] The company also conducts research to provide insights on Amazon sellers,[8] user buying preferences, behavior,[9] global imports,[10] and other merchandise.[11][12]

Jungle Scout can help assess market demand,[13] identify valuable keywords, locate profitable suppliers, track competitors' pricing strategies and much more.[14] By leveraging Jungle Scout's feature set, businesses of any size can access the resources needed to succeed in this rapidly changing digital landscape.


  1. ^ a b c Hawkins, Lori (March 4, 2021). "Austin e-commerce firm Jungle Scout raises $110 million to continue growth". Austin American-Statesman.
  2. ^ a b Cronin, Mike (March 4, 2021). "Austin startup Jungle Scout has new majority owner, plans to double headcount". Austin Business Journal.
  3. ^ a b c Lunden, Ingrid (March 4, 2021). "Jungle Scout raises $110M, acquires Downstream Impact to help 3rd parties sell on marketplaces like Amazon". TechCrunch.
  4. ^ "America's Best Startup Employers 2021". Forbes magazine.
  5. ^ Cronin, Mike (October 9, 2019). "Jungle Scout plants global HQ in East Austin". Austin Business Journal.
  6. ^ Martinez, Mel (25 June 2020). "Jungle Scout: Amazon's Answer to Product Research – Business Ideas". BusinessOpportunities.Biz.
  7. ^ Rifilato, Tony (4 March 2021). "Amazon-Selling Platform Jungle Scout Raises $110 Million To Expand Beyond Amazon". AdExchanger.
  8. ^ Chan, Justin (22 March 2021). "Gen Zers Are Bragging About Making Upwards of $3 Million as Amazon Sellers. Is It Really That Easy?". Entrepreneur magazine.
  9. ^ Stein, Sanford (August 7, 2020). "Can Macy's Compete Against Poshmark, Instagram and Amazon with Shoppable Content and Social Selling?". Forbes magazine.
  10. ^ Loeb, Walter (September 12, 2019). "Tariffs Are Starting To Hurt Sellers On Amazon". Forbes magazine.
  11. ^ Picchi, Aimee (December 13, 2019). "Baby Yoda: Why you can't get the Star Wars toy for the holidays". CBS News.
  12. ^ Top Rated Amazon Sellers on US Marketplace
  13. ^ Jordi, Ordónez. "JUNGLE SCOUT 🏆 80% discount + review (2024)".
  14. ^ Jordi, Ordóñez. "How to Find Trending Products to Sell Using Jungle Scout and Exploding Topics". Jungle Scout.