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Jake Nava is a British director, best known for his work in music videos and TV commercials.



Nava graduated with a degree in film from the University of Westminster.[1] After college, he began his career directing music videos and films for MTV Sports.[2] He's created videos for various artists, including Britney Spears, Beyoncé, Arctic Monkeys and Adele.[3] Nava has also directed advertising campaigns for Armani, Puma, Bacardi, and more. In 2013, he directed three music videos for Beyoncé’s visual album (“Partition,” “Grown Woman,” and “Flawless”).

2014 saw his first collaboration with Lana Del Rey on 'Shades of Cool' (nominated best music video by Camerimage Film Festival). In 2015, he directed his first commercial for Guinness 'Intolerant Champion'. In 2016, he directed Martini's 'Play With Time' for their global relaunch which received 5 stars on David Reviews and also 'We Are Made of Football" a second spot for Guinness with AMV. 2017 saw him directing campaigns for Bacardi, Mastercard featuring SZA, Vauxhall "Pyjama Mamas" for Mother and Levi’s "Circles" which went onto be one of 2017’s 10 most viewed ads on YouTube.

Honors and awardsEdit

In 2017, Nava received the “Icon Award” at UK Music video Awards in recognition of his achievements in music video industry throughout his career. ‘Unthinkable’ for Alicia Keys was awarded outstanding music video NAACP image award. Nava's advertisement for Lucozade was featured in Campaign Magazine’s Top 10 TV & Cinema Ads. Entertainment Weekly named Nava the fifth best music video director for his videos “Monster” and "Someone Like You” (which went on to notch up 779 million views on Vevo).

The Times placed Nava's video for Beyoncé, "Single Ladies", at #3 in The 25 Most Influential Music Videos of All Time. Time Magazine - placed it in its 30 All-TIME Best Music Videos and Rolling Stone Magazine voted it #2 best music video of the decade. It also won "Video of the Year" at the MTV Video Music Awards, the MTV Europe Music Awards and the BET Awards and was put on display in The Metropolitan Museum of Art’s “American Woman: Fashioning a National Identity” exhibition.

Jake Nava’s music videos and commercials have been awarded numerous other accolades throughout his career including:

  • Cannes Lions 2018 Silver Lion for Levi's "Circles"
  • Best International Video Award MuchMusic Awards
  • Most Earthshattering Collaboration MTV VMA
  • CADS Video of the Year
  • MTV VMA Best Female Video & Best R&B Video
  • MTV VMA Best Choreography
  • Best Collaboration Award MTV VMA's Japan
  • Nava was acclaimed for directing an anti-gun campaign to reduce inner city gun crime in London. The film was highly successful, reaching over 90% of its target audience and it received three D&AD nominations.


  • Mastercard - Start Something Priceless
  • Levi's - Circles
  • Bacardi - Dress To Be Free
  • Vauxhall - Pyjama Mamas
  • Katy Perry - Covergirl
  • Guinness - We Are Made Of Football
  • Guinness - John Hammond Intolerant Champion
  • Martini - Play With Time
  • Tanquearay - Let The Party Begin
  • James Franco - Coke Light
  • Ministry of Defense Army - More Than Meets The Eye
  • Powerade - New Mix
  • Lucozade - Tinie Tempah & Travis Barker
  • Trident — Anti Gun Crime" Metropolitan Police
  • Vogue Magazine FNO — Glee
  • Kate Moss — Rimmel "16 Hours", Rimmel "Circle Line", Rimmel "Backseat"
  • Naomi Campbell — Cat Deluxe
  • Gigi Hadid and Jourdan Dunn - Maybelline
  • Armani — Diamonds
  • Rochas — Music of the Body
  • Halle Berry — Revlon Cinderella, Revlon Magic Mirror, Revlon So Good, So Long
  • Jessica Biel — Revlon In Full Bloom
  • Beyoncé — Rise, Heat, Pepsi
  • David & Victoria Beckham — Intimacy
  • Cindy Crawford — 5th Ave
  • Laetitia Casta and Doutzen Kroes – L’Oreal "Honeygloss"
  • Doutzen Kroes —L'Oreal Solare
  • Maria Sharapova — Clear
  • Balentine Whiskey
  • Vinny Jones — Puma
  • Samuel Eto’o – Puma
  • Perez – Puma
  • HSBC — Haute Couture, Guide
  • Janet Jackson — The system

Music videoEdit

US artistsEdit

UK artistsEdit

AU ArtistsEdit


  1. ^ "Photography and Film - Westminster School of Media Arts and Design - University of Westminster, London". Retrieved 2015-11-27.
  2. ^ "Jake Nava | Cherry". Retrieved 2015-11-27.
  3. ^ "Jake Nava | IMVDb". IMVDb. Retrieved 2015-11-27.

External linksEdit