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McLoughlin at PAX West in 2016
Seán William McLoughlin|
7 February 1990
County Offaly, Ireland
|Residence||Brighton, England, United Kingdom|
|Also known as||
|Total views||9.9 billion|
|Network||Polaris (Disney Digital Network)|
|Catchphrase(s)||"Top of the mornin' to ya laddies", "Like a boss", "High fives all round", "Speed is key"|
|Subscriber and view counts updated as of 12 August 2018.|
As of August 2018[update], his channel has over 9 billion views and over 20 million subscribers, currently ranked the 37th most-subscribed YouTube channel as well as the most-subscribed channel in Ireland.
YouTube channel format
McLoughlin uploads daily content to his YouTube channel, usually Let's Play or vlog style videos. McLoughlin has claimed an inclusive community is an important part of the Jacksepticeye channel stating "one of the main things I wanted to do on YouTube is to keep people together".
McLoughlin calls himself the "most energetic video-game commentator on YouTube". McLoughlin has also described his content as an "assault on the senses" that people "either love or hate". In an interview with Irish independent McLoughlin described the format of his videos as him playing and talking over video games, with a lot of swearing. He has cited his use of swearing as a key aspect to his success saying, "There’s lots of swearing. The more you swear the better. People react very positively to that apparently."
2007-2011: Early career
2012-2016: Start of YouTube career
McLoughlin started to work on his YouTube channel in November 2012, under the name "jacksepticeye", in which he posted gameplay videos. In 2013, McLoughlin was mentioned in a PewDiePie video, causing him to gain mass popularity; he went from 2,500 subscribers to 15,000 in four days.
During the month of July 2014, McLoughlin's channel gained over 57 million views. At the time, his channel had only 800,000 subscribers. By February 2015, the channel had reached one billion views and 3.2 million subscribers.
Early 2017: Scare PewDiePie and controversy
McLoughlin co-starred as the antagonist of the second season of the YouTube Red show Scare PewDiePie. However, the season was cancelled before its release due to controversy surrounding PewDiePie. The series was planned to premiere on 9 March 2017.
On 18 February 2017, McLoughlin released a video called "Let's Talk!" to his YouTube channel which discussed PewDiePie being cut from Maker Studios for his use of anti-Semitic imagery. In it he clarified that while he had tweeted in support of PewDiePie he did not condone his actions and believed he could have been more apologetic. Overall, McLoughlin states, "You can still be friends with someone but not agree with something they do. I don't think the world is that black-and-white."
However, the next day he tweeted that he regretted focusing on criticising PewDiePie in the video saying that he had been "naive". In a Tumblr post he said his main regret was not commenting on the mainstream media's reporting of the controversy stating, "there were some unethical practices at play with the media, a lot of misquoting and misrepresentation."
Mid 2017-present: Other ventures and touring
In June 2017, Polaris, a division of The Walt Disney Company, announced that McLoughlin would be featured on D | XP, a television programming block on the channel Disney XD. The title of the series featuring McLoughlin is Polaris: Player Select. He and YouTuber Strawburry17 hosted the Level Up! games panel at the D23 Expo 2017. In July 2017, it was announced that McLoughlin would be a playable character in the strategic prison-escape game The Escapists 2. In September 2017, McLoughlin was featured on the RTÉ 2 Rich List in the "top 30 under 30" category. McLoughlin toured throughout September-October 2017, in the US with the How did we Get Here tour, and then returned to the UK and Europe to tour with the Game Grumps for the Ready Player 3 tour.
In January 2018, it was announced McLoughlin would produce exclusive content for Twitch as part of a multi-year deal with Disney’s Digital Network. In February 2018, McLoughlin released dates for a US and Canada run of the How did we Get Here tour. In April 2018, it was announced McLoughlin would be a part of the comedy line-up for the HowTheLightGetsIn Festival. In May 2018, McLoughlin uploaded a video of him and Ryan Reynolds playing the Deadpool video game.
Criticism of YouTube
McLoughlin has been critical of the changing algorithms and policies at YouTube, voicing his dissatisfaction. In April 2018, McLoughlin responded to YouTube pulling ads from "unsuitable content" stating "This is people's careers. To completely switch how you do things and not tell anybody is a sh-ty thing to do." In May, McLoughlin responded to a surprise algorithm test from YouTube which changed the order of videos displayed in its subscription feed by stating that "People use the subscription tab to mainly avoid this sort of algorithmic behavior [...] Please keep that to the home page and recommendations."
In December 2016, McLoughlin was a part of the Revelmode charity holiday livestream #Cringemas, with PewDiePie, Markiplier, Emma Blackery and PJ Liguori. The group raised over $1.3 million under the #EndAIDS, with matching donations from the Gates Foundation and YouTube.
In December 2017, McLoughlin was a part of two charity streams to raise money for Save The Children, with Blackery and Liguori. In the second stream Blackery revealed that over $260,000 had been raised for the charity.
In January 2018, McLoughlin hosted a charity livestream that raised over $225,000 for the American Foundation for Suicide Prevention, followed, in February, by a second stream that raised a further $110,000 for the Depression and Bipolar Support Alliance. In April, McLoughlin raised over $150,000 for GameChanger, a charity with the stated aim of "[leveraging] technology and innovation to empower patients to play, learn, and socialize". In June, he raised over $150,000 for AbleGamers, a charity which creates custom gaming setups for disabled gamers.
|15 July 2017||Polaris: Player Select||Disney XD|
|23 February 2018||The Late Late Show||RTÉ One||Guest on Show|
|Cancelled||Scare PewDiePie (Season 2)||YouTube Red||Himself|
|2017||Pinstripe||Microsoft Windows, Linux, macOS||Drunk Man 2|
|Bendy and the Ink Machine||Shawn Flynn|
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